What is IGP?
IGP is a company that emphasizes a consumer-driven product development approach, where customer preferences directly shape its offerings and, consequently, influence its investor base. The company culture is built around hiring intelligent and determined individuals, valuing ability and potential over extensive experience. While united by common goals and visions, the IGP team comprises individuals from diverse backgrounds, fostering a rich and dynamic work environment. This philosophy suggests a focus on organic growth and a commitment to building a strong internal culture that drives innovation and market relevance.
How much funding has IGP raised?
IGP has raised a total of $35.5M across 3 funding rounds:
Unspecified
$2M
Series A
$10M
Series B
$23.5M
Unspecified (2016): $2M, investors not publicly disclosed
Series A (2022): $10M led by 9Unicorns, Rajiv Dadlani Group, DSG Consumer Partners, and Venture Catalysts
Series B (2022): $23.5M supported by Convivialité Ventures, Motilal Oswal Alternatives, ZNL Growth, DSG Consumer Partners, and Venture Catalysts
Key Investors in IGP
9Unicorns
9Unicorns is an accelerator program focused on transforming early-stage companies into successful ventures by providing capital, mentorship, and access to a global network of investors and industry leaders. They aim to help entrepreneurs build category-leading businesses.
DSG Consumer Partners
DSG Consumer Partners invests in insurgent consumer brands in India and Southeast Asia, supporting founders in building consumer-loved brands through a 'brick by brick' philosophy and offering insights to empower the consumer ecosystem.
Convivialité Ventures
Convivialité Ventures, the venture arm of Pernod Ricard, invests in startups that redefine socializing and enhance social experiences, exploring opportunities in hospitality and entertainment beyond wines and spirits.
What's next for IGP?
The recent major strategic investment indicates IGP is likely in a scaling phase, potentially Series B or beyond, focusing on expanding its market reach and solidifying its product-market fit. The company's stated philosophy of prioritizing consumer needs and internal talent suggests a long-term vision that may not be solely driven by immediate investor demands but rather by sustainable growth and market leadership. Future capital deployment will likely be directed towards enhancing product development based on consumer feedback, expanding operational infrastructure, and potentially exploring new market segments or strategic partnerships that align with its core values.
See full IGP company page
