What is Hyperice?
Hyperice is a technology-driven company dedicated to enhancing human movement and well-being. For over a decade, it has been at the forefront of the recovery and wellness movement, offering specialized products across percussion, dynamic air compression, vibration, thermal technology, mind technology, and contrast therapy. As a holistic high-performance wellness brand, Hyperice caters to elite athletes, professional leagues, and everyday consumers seeking to optimize their physical potential. Its innovative approach has been recognized by Fast Company, and its technology is applied across fitness, healthcare, sports performance, and workplace wellness sectors globally. Strategic acquisitions of Normatec, RecoverX, and Core have further accelerated its innovation and global growth trajectory.
How much funding has Hyperice raised?
Hyperice has raised a total of $149M across 3 funding rounds:
Debt
$1M
Series A
$48M
Other Financing Round
$100M
Debt (2020): $1M with participation from PPP
Series A (2020): $48M led by 32 Equity, SC.Holdings, and Main Street Advisors
Other Financing Round (2023): $100M supported by Atlas Credit Partners
Key Investors in Hyperice
Main Street Advisors
Main Street Advisors is an investment advisory firm specializing in automated portfolio solutions and tailored investment strategies, including direct indexing and separate account management. They partner with wealth management firms to offer investment tools and marketing content.
Atlas Credit Partners
Atlas Credit Partners is a private credit fund that specializes in secured direct lending and illiquid secondary credit opportunities, aiming to provide tailored financial solutions in the credit market.
32 Equity
Undisclosed investor participating in the funding round.
What's next for Hyperice?
The recent major strategic investment in Hyperice signals a pivotal phase for the company, likely focused on scaling its global operations, further product innovation, and expanding its market reach. This capital infusion is expected to bolster its position as a leader in the high-performance wellness industry, potentially enabling deeper penetration into new markets and enhanced development of its integrated technology solutions. The company's trajectory suggests a continued emphasis on holistic wellness, integrating its diverse product lines to offer comprehensive solutions for athletes and consumers alike.
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