What is Hippeas?
HIPPEAS® is dedicated to shaking up the snack industry with its USDA Certified Organic, gluten-free, Non-GMO, and vegan chickpea snacks. The brand champions the mantra of 'Peas, Love & Giving Back,' actively supporting Feeding America food banks and disaster relief efforts. Their commitment extends to environmental sustainability, as chickpea plants naturally enrich the soil. This mission-driven approach positions HIPPEAS® as a conscientious choice for consumers seeking healthier and ethically produced snack options.
How much funding has Hippeas raised?
Hippeas has raised a total of $60M across 2 funding rounds:
Private Equity
$10M
Corporate Investment
$50M
Private Equity (2017): $10M with participation from Neptune Ventures CA
Corporate Investment (2021): $50M led by CRAFTORY LIMITED
Key Investors in Hippeas
CRAFTORY LIMITED
CRAFTORY LIMITED is an investor participating in the company's funding round. Further details on their investment focus are not publicly available.
Neptune Ventures CA
CAVU Consumer Partners specializes in building brands that promote healthier living and aims to make healthy living accessible to everyone. They provide a range of services, including strategy, operations, digital eCommerce, marketing, and partnerships, all designed to support their brand partners. Their investment approach is unique, leveraging their team and ecosystem to ensure success in the marketplace. Key clients include well-known brands like Oatly, The Farmers Dog, and Beyond Meat.
What's next for Hippeas?
The recent major strategic investment signals a pivotal phase for HIPPEAS®, likely enabling expansion into new markets, enhancement of production capabilities, and further development of their product line. This capital infusion is expected to bolster their mission to make healthy and sustainable snacking more accessible, potentially leading to increased brand visibility and broader distribution channels. The company's focus on organic and plant-based ingredients aligns with growing consumer demand for wellness-oriented food products.
See full Hippeas company page
