What is Hightouch?
Hightouch operates as a Reverse ETL platform, designed to synchronize data from data warehouses into a multitude of SaaS applications. The company was founded on the principle that all business teams, including sales, marketing, support, and customer success, require immediate, accurate, and relevant customer data within the tools they use daily. By bridging the gap between data warehouses and operational systems like CRMs and marketing automation platforms, Hightouch empowers businesses to leverage their data more effectively for customer engagement and operational efficiency. The company is headquartered in San Francisco, California.
How much funding has Hightouch raised?
Hightouch has raised a total of $322.2M across 6 funding rounds:
Angel/Seed
$2.1M
Series A
$12.1M
Series B
$40M
Other Financing Round
$38M
Series C
$80M
Series D
$150M
Angel/Seed (2020): $2.1M with participation from Slack Fund and Afore Capital
Series A (2021): $12.1M led by Y Combinator, Amplify Partners, Afore Capital, and Bain Capital Ventures
Series B (2021): $40M supported by Afore, ICONIQ Growth, YC, and Amplify
Other Financing Round (2023): $38M featuring Amplify Partners, Bain Capital Ventures, and Y Combinator
Series C (2025): $80M backed by Sapphire Ventures, Amplify Partners, ICONIQ Growth, Bain Capital Ventures, and NewView Capital
Series D (2026): $150M with participation from Amplify Partners, Bain Capital Ventures, Y Combinator, Goldman Sachs Asset Management, ICONIQ Capital, The Trade Desk, and Sapphire Ventures
Key Investors in Hightouch
Amplify Partners
Amplify Partners invests in early-stage companies pioneering novel applications in machine intelligence and computer science. The firm's deep domain expertise and unrivaled relationships with leading technologists, positions it uniquely with enterprise insight and the ability to serve technical founding teams. Amplify-backed companies include ClickDiagnostics, Cambridge Cancer Genomics, Notable Labs and Recursion Pharmaceuticals.
ICONIQ Growth
ICONIQ Growth partners with exceptional entrepreneurs and leaders who drive global impact and change. The company is inspired by visionaries defining the future of their industries by building company cultures that endure. The company's unique investment platform harnesses the power of ICONIQ Capital's vibrant ecosystem of founders, pioneers, and business leaders with the goal of delivering tangible value and amplifying the company's portfolio companies' success from early growth stage to IPO and beyond. ICONIQ Growth's portfolio of innovators includes Adyen, AirBnB, Alibaba, Alteryx, Automattic, BambooHR, Braze, Chime, Collibra, Coupa, Datadog, Docusign, Gitlab, Marqeta, Miro, Procore, Red Ventures, Relativity, ServiceTitan, Snowflake, Sprinklr, Truckstop, Uber, Wolt, and Zoom, among others.
Bain Capital Ventures
Bain Capital Ventures LLC is the venture capital division within Bain Capital, which has approximately $105 billion of assets under management worldwide. The firm's early-stage investments have included Staples, LinkedIn, Kiva Systems, Jet.com and Shopping.com. Bain Capital Ventures manages $5.1 billion of committed capital, has over 70 active portfolio companies, and has offices in Boston, New York City, Palo Alto, and San Francisco.
What's next for Hightouch?
The substantial enterprise-level funding and recent strategic investment indicate Hightouch is poised for significant scaling and market penetration. This capital infusion is expected to fuel product development, enhance go-to-market strategies, and potentially explore new verticals or integrations. The company's focus on providing real-time data synchronization for business-critical applications positions it to capitalize on the growing demand for data-driven operations across all departments. Future growth will likely involve expanding its customer base, deepening its platform capabilities, and solidifying its leadership in the Reverse ETL space.
See full Hightouch company page
