What is Herb?
Herb operates as a multifaceted platform catering to the cannabis community. It provides extensive resources covering weed discovery, dispensary locators, strain information, educational content, and insights into cannabis culture. Beyond information, Herb offers a range of products, including accessories, edibles, and vape pens, directly serving consumer needs. The company also extends its reach through city guides and industry news, solidifying its role as a central hub for cannabis-related information and commerce. Furthermore, the Herb Agency division actively supports cannabis brands in expanding their market presence and achieving growth.
How much funding has Herb raised?
Herb has raised a total of $4.1M across 1 funding round:
Angel/Seed
$4.1M
Angel/Seed (2017): $4.1M with participation from Bullpen Capital, Liquid 2 Ventures, Lerer Hippeau Ventures, and Slow Ventures
Key Investors in Herb
Bullpen Capital
Bullpen Capital is a venture capital fund that specializes in investing post-seed capital into early-stage companies that have identified a special product-market fit but are often overlooked. They focus on helping these businesses grow and thrive.
Liquid 2 Ventures
Liquid 2 Ventures supports exceptional founders in building lasting companies through experience, community, and capital, focusing on early-stage investments and providing access to a vast network of insiders and proven operators.
Lerer Hippeau Ventures
Lerer Hippeau is a venture capital firm focused on investing in innovative startups, particularly in the early stages such as Seed and Pre-Seed rounds, aiming to support founders with great ideas who are willing to tackle challenging problems.
What's next for Herb?
The recent major strategic investment signals Herb's transition into a scaling phase, likely focusing on expanding its platform's reach, enhancing its product offerings, and potentially exploring new market segments or technological integrations. This capital infusion is expected to fuel further development of its content and e-commerce capabilities, as well as bolster its agency services for cannabis brands. The company's strategic positioning suggests a focus on consolidating its market leadership and capitalizing on the evolving regulatory landscape of the cannabis industry.
See full Herb company page