What is Hands In?
Hands In operates as a specialized end-to-end payment platform designed to solve the persistent challenge of transaction failure in multi-user or multi-card scenarios. By providing a robust API that integrates directly into existing checkout flows, the platform allows customers to distribute payment obligations across various sources or individuals. This functionality is particularly transformative for high-ticket e-commerce and service-based industries where payment friction often leads to lost revenue. By reducing the barriers to purchase, Hands In empowers merchants to capture incremental revenue that would otherwise be forfeited due to rigid payment infrastructure. The platform's architecture is built for scalability, ensuring that enterprise-level merchants can maintain high conversion rates while offering their customers greater financial flexibility at the point of sale.
How much funding has Hands In raised?
Hands In has raised a total of $1.9M across 2 funding rounds:
Other Financing Round
$550K
Other Financing Round
$1.3M
Other Financing Round (2023): $550K with participation from Elavon, Thredd Media, and GoCardless
Other Financing Round (2025): $1.3M, investors not publicly disclosed
Key Investors in Hands In
Elavon
Elavon is a prominent payment processing firm established in 1991 that provides comprehensive enterprise billing and credit card processing solutions.
GoCardless
GoCardless is a London-based fintech company specializing in a global bank debit network designed to streamline direct debit collections for businesses.
Thredd Media
Thredd Media is a creative production entity focused on high-quality event videography and the preservation of significant personal milestones.
What's next for Hands In?
With the recent influx of capital, Hands In is well-positioned to accelerate its product roadmap and expand its footprint within the global payment ecosystem. The strategic focus will likely shift toward deepening API integrations with major e-commerce platforms and enhancing the platform's security and compliance frameworks to support larger enterprise clients. As the company scales, the emphasis will remain on refining the user experience to ensure that split-payment workflows remain intuitive and frictionless. Furthermore, the firm is expected to leverage this financial backing to explore new market segments where complex payment structures are required, potentially diversifying its revenue streams and strengthening its competitive moat against legacy payment processors. The path forward involves not only technological iteration but also strategic partnerships that will cement Hands In as a foundational layer in the modern digital transaction stack.
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