What is Habito?
Established in 2016, Habito operates as a sophisticated online mortgage brokerage platform designed to simplify the home-buying journey. By leveraging proprietary technology, the company enables users to efficiently search, compare, and secure optimal mortgage deals, effectively disrupting traditional, manual-heavy lending practices. As a key innovator in the UK fintech landscape, Habito has transitioned from a nascent startup into a mature enterprise-level entity, consistently refining its digital infrastructure to provide transparent, data-backed financial solutions to a broad demographic of homeowners and property investors.
How much funding has Habito raised?
Habito has raised a total of $84.4M across 5 funding rounds:
Angel/Seed
$2.2M
Series A
$6.9M
Series B
$23.9M
Series C
$45.6M
Other Financing Round
$5.7M
Angel/Seed (2016): $2.2M with participation from Mosaic Ventures
Series A (2017): $6.9M led by Mosaic Ventures and Ribbit Capital
Series B (2017): $23.9M supported by Atomico, Mosaic Ventures, and Ribbit Capital
Series C (2020): $45.7M featuring Atomico, Mojo Capital, Mosaic Ventures' Companies, SBI Group Inc., Ribbit Capital, and Augmentum Fintech Management Ltd
Other Financing Round (2022): $5.7M backed by Augmentum Fintech, Volution Group, and SBI Investment
Key Investors in Habito
Mosaic Ventures
A boutique venture capital partnership that invests in AI-driven startups at the Seed and Series A stages, providing hands-on support to European entrepreneurs aiming for global scalability.
Ribbit Capital
A Palo Alto-based venture capital firm that invests globally in unique individuals and brands aiming to disrupt the financial services sector.
Atomico
A European Venture Capital firm headquartered in London, founded by Skype co-founder Niklas Zennström, focusing on high-growth technology companies.
What's next for Habito?
With the recent infusion of capital, Habito is well-positioned to accelerate its product development roadmap and expand its footprint within the competitive European financial services market. The company's strategic focus remains on enhancing its AI-driven brokerage capabilities, which are essential for maintaining a competitive edge in an increasingly digitized lending environment. By prioritizing scalability and user-centric innovation, Habito aims to further solidify its role as a primary intermediary in the mortgage ecosystem, potentially exploring new product verticals that align with its core mission of simplifying complex financial transactions for the end-user.
See full Habito company page
