What is Greenely?
Founded in 2014 at the Royal Institute of Technology in Stockholm, Greenely operates at the intersection of behavioral science and data analytics. The platform provides a sophisticated mobile service that enables households to monitor and optimize electricity consumption without the requirement for additional hardware installations. By leveraging proprietary algorithms to interpret consumption patterns, Greenely empowers users to transition toward more sustainable energy habits. The company occupies a critical niche in the European green-tech sector, effectively bridging the gap between complex grid data and consumer-facing energy efficiency tools.
How much funding has Greenely raised?
Greenely has raised a total of $10.9M across 2 funding rounds:
Unspecified
$2.2M
Series A
$8.7M
Unspecified (2021): $2.2M with participation from Silicon Valley Bank
Series A (2024): $8.7M led by Korys
Key Investors in Greenely
Korys
Korys is the entrepreneurial investment company of the Colruyt family, focusing on sustainable future-oriented sectors including the energy transition and conscious consumerism.
Silicon Valley Bank
A prominent financial institution historically focused on providing banking and investment services to the global innovation economy.
What's next for Greenely?
With the successful closure of its latest funding round, Greenely is positioned to scale its operations and deepen its technological moat. The company is expected to focus on enhancing its predictive analytics capabilities and expanding its footprint within the European market. As the energy sector faces increasing pressure to decarbonize, Greenely's ability to influence consumer behavior through data-driven insights provides a scalable model for utility providers and homeowners alike. Future growth will likely center on strategic partnerships and the integration of advanced machine learning models to further automate energy savings for its growing user base.
See full Greenely company page
