What is Freetrade?
Freetrade operates as a mobile-centric brokerage platform, distinguishing itself as the first European entity to offer commission-free share dealing. By integrating a network of independent professional advisors, the company bridges the gap between retail accessibility and expert financial guidance. Its core value proposition centers on democratizing market participation, leveraging a proprietary technology stack to lower barriers for entry in the retail investment sector. As a category-defining business, Freetrade continues to scale its operations, focusing on user acquisition and the expansion of its financial product suite to maintain its competitive edge in a crowded fintech ecosystem.
How much funding has Freetrade raised?
Freetrade has raised a total of $122.9M across 4 funding rounds:
Series A
$15M
Series B
$69M
Debt
$37.7M
Other Financing Round
$1.1M
Series A (2019): $15M with participation from crowdfunding via Crowdcube and Molten
Series B (2021): $69M led by L Catterton Management Limited, Left Lane Capital, and Draper Esprit plc
Debt (2022): $37.7M supported by Left Lane Capital, L Catterton, and Molten Ventures
Other Financing Round (2022): $1.2M, investors not publicly disclosed
Key Investors in Freetrade
Left Lane Capital
A New York-based venture capital and growth equity firm that focuses on high-growth consumer internet and technology companies, partnering with entrepreneurs to build category-defining businesses.
L Catterton
A global consumer-focused private equity firm with a long history of deploying capital across diverse strategies, including growth equity and flagship buyouts in the consumer brand sector.
Molten Ventures
A London-based venture capital firm specializing in high-growth technology companies with global ambitions, providing the necessary capital and expertise to scale innovative enterprises.
What's next for Freetrade?
With the recent influx of capital, Freetrade is well-positioned to accelerate its product development roadmap and deepen its penetration within the European market. The strategic focus will likely shift toward enhancing platform stability, expanding asset classes, and refining the advisory network to drive long-term user retention. As the company transitions from a high-growth startup to a mature enterprise-level financial institution, the emphasis will remain on sustainable scaling and regulatory compliance. Investors are closely monitoring the firm's ability to maintain its commission-free model while achieving profitability, a critical milestone for its next phase of corporate evolution.
See full Freetrade company page
