What is ForUsAll?
ForUsAll operates as a modern 401(k) provider specifically engineered for the unique needs of startups and small businesses. By prioritizing low-fee structures and seamless payroll integration with over 200 providers, the company effectively removes the administrative friction typically associated with retirement plan management. Its platform is designed to empower employers to attract and retain top-tier talent while simultaneously maximizing tax savings through highly customizable, automated retirement solutions.
Beyond standard retirement offerings, ForUsAll distinguishes itself through a forward-thinking approach to investment choice, including the integration of digital assets and blockchain-based financial services. This strategic positioning allows the firm to serve a diverse clientele, ranging from traditional small businesses to high-growth blockchain enterprises, effectively bridging the gap between legacy financial services and the future of digital wealth management.
How much funding has ForUsAll raised?
ForUsAll has raised a total of $35.2M across 4 funding rounds:
Private Equity
$505K
Private Equity
$3.3M
Series A
$9.7M
Private Equity
$21.7M
Private Equity (2013): $505K, investors not publicly disclosed
Private Equity (2014): $3.3M, investors not publicly disclosed
Series A (2016): $9.7M supported by Foundation Capital
Private Equity (2017): $21.7M featuring Foundation Capital and Ribbit Capital
Key Investors in ForUsAll
Foundation Capital
Foundation Capital is a venture capital firm that partners with bold founders building category-defining technology companies, supporting entrepreneurs from the earliest stages through long-term growth with deep operational and strategic expertise.
Ribbit Capital
Ribbit Capital is a venture capital firm that invests globally in unique individuals and brands who are aiming to disrupt financial services, focusing on under-innovated categories within the fintech sector.
Undisclosed Investor
Undisclosed investor participating in the funding round.
What's next for ForUsAll?
With the successful closure of its latest funding round, ForUsAll is poised to accelerate its product development roadmap and expand its market reach. The strategic focus will likely center on deepening its technological infrastructure to support more complex payroll integrations and enhancing the user experience for both plan sponsors and participants. As the firm continues to scale, it is expected to leverage its current capital position to solidify its status as a leader in the automated benefits space, potentially exploring new avenues for financial wellness and diversified investment options. The company remains focused on its core mission of democratizing access to high-quality retirement plans, ensuring that businesses of all sizes can provide competitive benefits in an increasingly digital economy.
See full ForUsAll company page
