What is Forma?
Forma is a technology company focused on designing and delivering flexible, inclusive, and global benefits programs. Its platform aims to streamline the process for organizations, allowing HR teams to concentrate on employee engagement rather than managing disparate point solutions and complex administrative tasks. The company operates within the human resources technology sector, offering a comprehensive solution for benefits administration at scale.
How much funding has Forma raised?
Forma has raised a total of $112.6M across 6 funding rounds:
Other Financing Round
$120K
Angel/Seed
$2.5M
Series A
$15M
Series A
$15M
Series B
$40M
Series B
$40M
Other Financing Round (2019): $120K with participation from AngelPad companies
Angel/Seed (2019): $2.5M led by Upside Partnership, Stripe, and Designer Fund
Series A (2020): $15M supported by Offline Ventures, Upside Partnership, Stripe, Emergence Capital Partners, and Designer Fund
Series A (2020): $15M, investors not publicly disclosed
Series B (2022): $40M, investors not publicly disclosed
Series B (2022): $40M with participation from Designer Fund, AngelPad companies, Upside Partnership, Emergence Capital Partners, Ribbit Capital, and Stripe
Key Investors in Forma
Designer Fund
Designer Fund is an investment firm that often backs companies with a strong design ethos and a focus on user experience, aligning with Forma's mission to create intuitive benefits programs.
Emergence Capital Partners
Emergence Capital Partners is known for investing in early-stage cloud computing and enterprise software companies, suggesting their belief in Forma's scalable technology platform.
Ribbit Capital
Ribbit Capital is a venture capital firm focused on fintech and financial services, indicating their interest in Forma's innovative approach to financial benefits and employee compensation.
What's next for Forma?
The substantial enterprise-level funding and recent strategic investment indicate Forma is poised for significant scaling and market expansion. This capital infusion will likely fuel product development, enhance platform capabilities, and broaden its reach into new markets. The company's focus on simplifying benefits program management positions it for continued growth in the competitive HR tech landscape.
See full Forma company page