What is Flixel Photos?
Founded in 2011 and based in Toronto, Flixel Photos specializes in providing a comprehensive suite of tools for photographers, videographers, and marketers to create "Living Photos," also known as cinemagraphs. These are still images that incorporate subtle, looping motion, achieved through the company's patent-pending technology. Flixel aims to be the leading platform for the discovery, creation, and sharing of cinemagraphs, having collaborated with prominent brands such as A&E, Facebook, and Instagram, and counting notable figures like Tyra Banks among its backers. The company's technology is accessible via Mac, iPhone, and iPad, simplifying the creation process for a wide user base.
How much funding has Flixel Photos raised?
Flixel Photos has raised a total of $3.4M across 3 funding rounds:
Unspecified
$770K
Debt
$460K
Angel/Seed
$2.2M
Unspecified (2013): $770K with participation from Canada Media Fund
Debt (2014): $460K led by Cranson Capital Securities Inc.
Angel/Seed (2015): $2.2M supported by Charles River Ventures and Cranson Capital Securities Inc.
Key Investors in Flixel Photos
Cranson Capital Securities Inc.
Cranson Capital Securities Inc. is a Toronto-based investment firm focusing on private equity real estate and growth-stage companies, providing accredited investors with wealth-building opportunities.
Charles River Ventures
Charles River Ventures (CRV) is a long-standing venture capital firm that supports early-stage technology startups, offering capital and strategic partnership from inception through to IPO.
Canada Media Fund
The Canada Media Fund (CMF) supports Canadian content creation across various media platforms, including interactive digital media, fostering innovation and growth within the country's screen industry.
What's next for Flixel Photos?
The recent major strategic investment signals a pivotal growth phase for Flixel Photos. This capital infusion is expected to accelerate product development, enhance marketing efforts, and expand the company's market reach. With a clear vision to dominate the cinemagraph market, Flixel is poised to leverage this financing to further solidify its position as the premier platform for this unique visual medium, potentially exploring new applications and integrations within the digital content ecosystem.
See full Flixel Photos company page
