What is First Choice Brokerage?
Established in 1994, First Choice Brokerage has evolved into a premier insurance brokerage entity, serving as a critical intermediary for advisors navigating complex risk management landscapes. The firm provides a comprehensive suite of financial products, including life insurance, annuities, long-term care, and disability insurance. Beyond product distribution, the company distinguishes itself through advanced case support and specialized underwriting expertise. By integrating cutting-edge technology tools with deep industry knowledge, First Choice Brokerage empowers its advisor network to deliver sophisticated solutions, maintaining a high-authority status in the insurance distribution sector.
How much funding has First Choice Brokerage raised?
First Choice Brokerage has raised a total of $1.4M across 3 funding rounds:
Debt
$79K
Debt
$1.3M
Debt
$50K
Debt (2021): $79K with participation from PPP
Debt (2026): $1.3M led by Newtek Bank, National Association
Debt (2026): $50K supported by Newtek Bank, National Association
Key Investors in First Choice Brokerage
Newtek Bank, National Association
A financial institution providing comprehensive banking and lending solutions, often supporting business growth through specialized debt financing and capital structures.
PPP
Public-Private Partnership
What's next for First Choice Brokerage?
With the recent influx of capital, First Choice Brokerage is positioned to accelerate its strategic growth initiatives. The firm is expected to prioritize the enhancement of its digital infrastructure, ensuring that its technological tools remain at the forefront of the insurance brokerage industry. Furthermore, the company will likely focus on scaling its underwriting support services to meet the increasing demand for complex financial products. As the firm navigates this phase of enterprise-level expansion, the focus remains on maintaining its reputation for excellence while broadening its market reach and deepening its commitment to advisor-centric service models.
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