What is Fillr?
Fillr is a technology company focused on enhancing the online checkout experience. Its 'autofill as a service' solution is designed to integrate seamlessly into mobile applications, enabling faster transactions for customers. This technology aims to boost conversion rates and revenue for e-commerce platforms, fintech companies, and buy now, pay later services, powering tens of millions of transactions monthly for prominent global brands.
How much funding has Fillr raised?
Fillr has raised a total of $3.8M across 1 funding round:
Series A
$3.8M
Series A (2016): $3.8M with participation from Southern Cross Venture Partners, Reinventures, and Sbcvc
Key Investors in Fillr
Southern Cross Venture Partners
Southern Cross Venture Partners is a venture capital firm that backs entrepreneurs building companies with global potential, focusing on technology, energy, and resources across seed, early, and growth stages. They leverage their presence in Australia, Silicon Valley, and Asia to connect and support their portfolio companies.
Reinventures
Reinventures specializes in helping organizations develop and institutionalize a market-centric mindset to create and deliver superior value propositions. They offer training, workshops, and coaching on customer-centric strategies and analytical support for designing value delivery systems.
Sbcvc
SBCVC is a venture capital and private equity firm established in China, managing both USD and RMB funds. They invest across all stages in high-growth companies within TMT, clean technology, healthcare, consumer/retail, and advanced manufacturing sectors, providing capital and strategic support.
What's next for Fillr?
With a major strategic investment and substantial total funding, Fillr is well-positioned to scale its operations and further develop its autofill technology. The company's focus on improving checkout efficiency and driving conversions suggests a strategic direction towards expanding its market reach and solidifying its partnerships with leading e-commerce and fintech players. Future developments will likely involve enhancing the platform's capabilities and exploring new integrations to maintain its competitive edge in the rapidly evolving digital commerce landscape.
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