What is FieldTest?
Simpli.fi operates an advanced programmatic Demand Side Platform (DSP) and an advertising automation platform named Autopilot AI. This sophisticated technology suite caters to businesses of all sizes, offering streamlined media buying solutions across diverse channels including Connected TV (CTV), mobile, video, and social media. The platform's AI-driven features are designed to simplify the advertising process, enabling users to efficiently design, implement, and optimize campaigns. Furthermore, it provides valuable insights into audience targeting and campaign performance metrics. Simpli.fi enhances its offering through integrations with popular e-commerce tools such as Shopify and WooCommerce, making its comprehensive digital advertising and omnichannel marketing strategies accessible to a wider range of marketers.
How much funding has FieldTest raised?
FieldTest has raised a total of $94K across 1 funding round:
Debt
$94K
Debt (2021): $94K with participation from PPP
What's next for FieldTest?
With substantial expansion capital secured at a significant Series B/C stage, Simpli.fi is poised for accelerated growth and market penetration. The company is expected to leverage this investment to further enhance its AI-driven advertising automation capabilities, expand its platform's reach across key channels like CTV and social, and potentially explore strategic partnerships or acquisitions. This strategic financing will likely enable Simpli.fi to deepen its competitive edge in the programmatic advertising ecosystem, offering more sophisticated and efficient solutions to its clientele and solidifying its position as a leader in automated media buying.
See full FieldTest company page
