What is Fibbl?
Established in 2021, Fibbl operates at the intersection of computer vision and e-commerce. The company provides a robust augmented reality platform designed to integrate seamlessly into existing online retail infrastructures. By enabling high-fidelity virtual product visualization, Fibbl addresses two of the most significant pain points in modern digital commerce: low conversion rates and high product return volumes. The platform serves as a critical bridge between physical retail experiences and the convenience of online shopping, allowing brands to offer interactive, 3D-rendered product trials that drive consumer confidence and engagement.
As a privately held entity, Fibbl has rapidly carved out a niche within the competitive European tech landscape. Its focus on scalable AR solutions allows retailers to deploy complex visualization assets without the traditional overhead associated with bespoke development, positioning the firm as a key enabler for enterprise-level digital transformation.
How much funding has Fibbl raised?
Fibbl has raised a total of $3.1M across 1 funding round:
Unspecified
$3.1M
Unspecified (2025): $3.1M with participation from Industrifonden
Key Investors in Fibbl
Industrifonden
Industrifonden is a prominent Swedish venture capital firm that specializes in backing scalable, deep-tech innovations with the potential to transform industries. They provide long-term strategic support to founders developing breakthrough technologies across sectors including life sciences and digital infrastructure.
What's next for Fibbl?
With this major strategic investment, Fibbl is expected to scale its engineering and commercial operations to meet the increasing demand for immersive retail technology. The company will likely prioritize the expansion of its product suite, potentially integrating advanced AI-driven personalization features to further enhance the virtual trial experience. By leveraging its current capital position, Fibbl aims to solidify its footprint in the global e-commerce market, targeting deeper integrations with major retail platforms and expanding its reach beyond its Nordic origins. The focus remains on driving measurable ROI for its partners through reduced return rates and increased customer lifetime value.
See full Fibbl company page
