What is Fair?
Fair Holdings, Inc., founded by serial entrepreneur Scott Painter, is recognized for pioneering advancements in automotive digital retail and finance. Painter, the visionary behind successful ventures like TrueCar, Inc., CarsDirect, and Autonomy, has consistently disrupted the industry. Fair's operational model is designed to innovate the way consumers acquire and finance vehicles, leveraging technology to streamline the process. The company's substantial funding history, including a significant Series B round, positions it for scaling its operations and expanding its market reach in the competitive automotive landscape.
How much funding has Fair raised?
Fair has raised a total of $1.5B across 5 funding rounds:
Angel/Seed
$16M
Debt
$1B
Series A
$50M
Series B
$385M
Other Financing Round
$50M
Angel/Seed (2017): $16M with participation from Javelin Venture Partners, Sherpa Capital, Foundation Capital, and Charles River
Debt (2017): $1B led by Sherpa Capital
Series A (2018): $50M supported by Moonshots Capital, Exponential Partners, MaC Venture Capital, CreditEase Fintech Investment Fund, Next47, Millennium Technology Value Partners, Haas Portman, Upfront Ventures, Spencer Rascoff, and G Squared
Series B (2018): $385M featuring Exponential Ventures, G Squared, CreditEase, Munich Re Ventures, and SoftBank
Other Financing Round (2019): $50M backed by Silicon Valley Bank
Key Investors in Fair
Exponential Ventures
Exponential Ventures is a venture capital firm that offers technological disruption in financial services.
G Squared
Founded in 2011, G Squared is a growth-stage venture capital fund manager that deploys a unique investment strategy to deliver top-quartile returns. The company serves as a transitional capital provider to the company's portfolio companies, leveraging inefficiency in private markets to methodically construct portfolios that offer the company's investors unparalleled access to the value creation accruing to private market shareholders. It is headquartered in San Francisco, California.
CreditEase
CreditEase is a leading FinTech company in China, specializing in inclusive finance and wealth management, in addition to payment technology, marketplace lending, crowdfunding, robo-advisory, insurance technology and blockchain products and services. CreditEase actively engages with global FinTech innovators through business incubation, commercial co-operation, and investment. Better tech, better finance, better world.
What's next for Fair?
With a major strategic investment and a cumulative funding total of $1.5B, Fair is poised for its next phase of expansion. The company's history of securing substantial capital, including a $385 million Series B round, suggests a focus on scaling its innovative digital retail and finance solutions. Future strategic moves will likely involve further technological development, market penetration, and potentially new service offerings to solidify its position as a leader in automotive finance innovation. The recent financing indicates investor confidence in Fair's business model and its potential for continued growth.
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