What is EyeSee?
EyeSee is fundamentally transforming the market research landscape by democratizing access to implicit insights through advanced online platforms. By integrating breakthrough technology with deep-rooted marketing expertise, the company provides critical intelligence to Marketing Directors, Brand Managers, and researchers across the retail, FMCG, banking, and telecommunications sectors. Their methodology, which leverages academic rigor and industry-leading project management, allows global enterprises to optimize their MarComs, advertising, and shopper marketing initiatives with unprecedented precision. Operating from hubs in the US, Belgium, and Serbia, EyeSee serves as a vital partner for organizations seeking to decode consumer behavior in an increasingly complex digital environment.
How much funding has EyeSee raised?
EyeSee has raised a total of $3.3M across 1 funding round:
Other Financing Round
$3.3M
Other Financing Round (2020): $3.3M with participation from Smartfin Capital and ING Corporate Investments
Key Investors in EyeSee
Smartfin Capital
A venture capital firm focused on supporting high-growth technology companies with the potential to disrupt traditional industry verticals.
ING Corporate Investments
A subsidiary of ING Bank NV that provides tailor-made equity and subordinated debt solutions to mid-market and large corporate segments in the Benelux region.
What's next for EyeSee?
With this major enterprise-level funding, EyeSee is well-positioned to accelerate its global expansion and further refine its proprietary research technology. The strategic allocation of this capital will likely focus on scaling operations to meet the needs of larger corporate clients while enhancing the depth of their implicit insight analytics. As the company continues to integrate its solutions into the workflows of major global brands, the focus will remain on maintaining the agility of a tech-forward startup while delivering the robust, data-driven results expected by enterprise-level stakeholders. Future growth will likely involve deeper penetration into emerging markets and the continuous evolution of their research suite to address the shifting paradigms of online communication and consumer engagement.
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