What is Evorra?
Founded in 2011 and headquartered in the United Kingdom, Evorra operates a sophisticated SaaS marketplace designed to bridge the gap between data providers and advertisers. The platform facilitates the creation, insight, and monetization of first-party audiences, ensuring that brands can scale their reach while strictly adhering to modern privacy standards. By prioritizing data-source transparency, Evorra addresses the critical industry demand for ethical data utilization, positioning itself as a foundational infrastructure provider in the ad tech and martech ecosystems. Its unique value proposition lies in its ability to simplify complex audience building, allowing agencies to execute high-precision campaigns without compromising user trust.
How much funding has Evorra raised?
Evorra has raised a total of $4.2M across 2 funding rounds:
Other Financing Round
$1M
Seed
$3.2M
Other Financing Round (2022): $1M with participation from York IE
Seed (2026): $3.2M led by FirstPartyCapital, York IE, Stichting Veronica, and Advancit Capital
Key Investors in Evorra
FirstPartyCapital
FirstPartyCapital is an investment fund focused on providing capital and expertise to companies in the ad tech, martech, and digital media sectors, with a specific interest in identity, privacy, and automation technologies.
York IE
York IE is a hybrid strategic advisory, investment, and operational growth firm that provides capital, expertise, and content to help ambitious startups scale and disrupt their respective markets.
Stichting Veronica
Stichting Veronica is dedicated to fostering a sustainable media landscape by investing in innovative models and tools that strengthen the media sector and support independent journalism.
What's next for Evorra?
With this major enterprise-level funding, Evorra is expected to focus on scaling its operational footprint and expanding its technological infrastructure. The company will likely prioritize the development of advanced automation tools to further streamline the audience creation process for its growing client base. As the digital media sector continues to grapple with the deprecation of third-party cookies, Evorra's focus on first-party data solutions provides a significant competitive advantage. Future strategic initiatives will likely involve deepening its integration with global media buying platforms and enhancing its analytics suite to provide deeper, actionable insights for its enterprise partners, thereby solidifying its status as a leader in the privacy-first advertising revolution.
See full Evorra company page
