What is EveryMove?
EveryMove operates as the nation's premier lifestyle-based rewards program. It empowers consumers to connect devices and applications that track their healthy activities, subsequently converting this data into tangible rewards. These rewards are offered by a diverse network of brands, employers, and healthcare providers, incentivizing users to make healthier choices. The more active and health-conscious a user is, the greater the rewards they accumulate. Based in Seattle, EveryMove's mission is to foster healthier lifestyles through a data-driven rewards ecosystem.
How much funding has EveryMove raised?
EveryMove has raised a total of $5.7M across 2 funding rounds:
Series A
$2.6M
Private Equity
$3.1M
Series A (2012): $2.6M with participation from BlueCross BlueShield Venture Partners, Blue Cross and Blue Shield of Nebraska, and Premera Blue Cross
Private Equity (2012): $3.1M, investors not publicly disclosed
Key Investors in EveryMove
BlueCross BlueShield Venture Partners
BlueCross BlueShield Venture Partners is a venture capital firm that invests in emerging companies of strategic relevance to Blue Cross and Blue Shield Plans, managing over $500 million in capital across three funds.
Blue Cross and Blue Shield of Nebraska
Blue Cross and Blue Shield of Nebraska is a community-based, member-owned health insurance company committed to delivering health and wellness solutions to Nebraskans.
Premera Blue Cross
Premera Blue Cross is a not-for-profit, independent licensee of the Blue Cross Blue Shield Association, offering a range of health, life, and related products and services.
What's next for EveryMove?
With the recent major strategic investment, EveryMove is poised for accelerated expansion and enhanced platform development. The substantial capital infusion is expected to drive further integration of health-tracking technologies and broaden the network of participating brands and healthcare providers. This strategic backing signals a commitment to scaling the company's reach and solidifying its position as a leader in incentivizing consumer wellness through technology and rewards. Future initiatives will likely focus on deepening user engagement and leveraging data analytics to personalize reward offerings, further aligning with the company's mission to promote healthier living.
See full EveryMove company page
