What is Equativ?
Equativ operates at the forefront of advertising technology, aiming to harmonize market interests for industry professionals and the public. The company's mission is to fulfill the promise of advertising technology by creating a unified and efficient ecosystem. This focus positions Equativ as a key player in navigating the complexities of modern digital advertising, striving for transparency and mutual benefit across the industry.
How much funding has Equativ raised?
Equativ has raised a total of $8.7M across 2 funding rounds:
Series A
$5M
Private Equity
$3.7M
Series A (2013): $5M with participation from Asset Management Ventures, Blumberg Capital, and Earlybird Venture Capital
Private Equity (2014): $3.7M, investors not publicly disclosed
Key Investors in Equativ
Asset Management Ventures
Asset Management Ventures, with its domain assetman.com, is likely a venture capital firm focused on providing financial backing and strategic guidance to companies, potentially within the technology or asset management sectors.
Blumberg Capital
Blumberg Capital is a recognized venture capital firm known for investing in early-stage technology companies, often focusing on software and internet businesses.
Earlybird Venture Capital
Earlybird Venture Capital, operating through earlybird.com, is a prominent European venture capital firm that invests in technology-driven companies, with a particular interest in digital, industrial tech, and health tech sectors.
What's next for Equativ?
The recent major strategic investment signifies a pivotal moment for Equativ, likely enabling accelerated expansion and further development of its advertising technology solutions. This capital infusion is expected to bolster its market position, allowing for enhanced product innovation and broader reach. Equativ is poised to leverage this financial momentum to solidify its role as a leader in the evolving ad tech landscape, driving value for stakeholders and advancing the industry's capabilities.
See full Equativ company page