What is eMarketer?
eMarketer, operating under the umbrella of Insider Intelligence, is a distinguished market research firm. It specializes in providing comprehensive insights, analysis, and forecasts pertaining to media, advertising, and commerce. Headquartered in New York City, the firm's core function involves aggregating and analyzing global data to offer unbiased perspectives on digital trends. Its subscription-based platform is a critical resource for marketing professionals, advertisers, and businesses across various industries seeking to understand and navigate the evolving digital landscape.
How much funding has eMarketer raised?
eMarketer has raised a total of $25M across 1 funding round:
Unspecified
$25M
Unspecified (2012): $25M with participation from Stripes Group
Key Investors in eMarketer
Stripes Group
Stripes Group is a growth equity firm based in New York City that focuses on investing in branded consumer and software companies, aiming to support market-leading businesses.
What's next for eMarketer?
The substantial enterprise-level funding and strategic investment received by eMarketer signal a strong confidence in its future growth and market leadership. This capital infusion is expected to fuel further expansion of its research capabilities, enhance its analytical tools, and broaden its reach into new markets. The company is well-positioned to continue its trajectory as a leading provider of digital trend intelligence, supporting businesses in their strategic decision-making processes.
See full eMarketer company page
