What is EarthOptics?
Headquartered in Minneapolis, Minnesota, EarthOptics specializes in providing actionable soil insights at scale. The company's comprehensive platform integrates proprietary sensing technologies, robotics, and genomics with in-field services and advanced laboratory infrastructure. This unique approach enables the delivery of accurate, affordable, and scalable measurements of soil health, empowering clients across agriculture and supply chains to enhance profitability, promote sustainability, and achieve positive climate outcomes. EarthOptics maintains a significant operational footprint with offices and laboratories strategically located across the United States and Brazil.
How much funding has EarthOptics raised?
EarthOptics has raised a total of $100M across 4 funding rounds:
Series A
$10.3M
Series B
$27.6M
Other Financing Round
$24M
Private Equity
$38.1M
Series A (2021): $10.3M with participation from S2G Ventures, VTC Ventures, and Leaps
Series B (2023): $27.6M led by Conti Ventures, CNH Industrial, Rabo Food & Ag Innovation Fund, and Louis Dreyfus Company Ventures
Other Financing Round (2024): $24M supported by RuralWorks Partners, Cibus Fund, and Norinchukin Bank
Private Equity (2025): $38.1M, investors not publicly disclosed
Key Investors in EarthOptics
RuralWorks Partners
RuralWorks Partners is a Public Benefit Company focused on supporting rural businesses through integrated capital, prioritizing environmental protection and community wealth. They align investments with sustainable practices to foster economic resilience in rural areas.
Cibus Fund
The Cibus Fund is a global investor in late-stage agri-technology ventures, targeting companies with technological advantages and strong management teams. They prioritize environmental sustainability as a key driver of value creation.
CNH Industrial
CNH Industrial is a global equipment and services company involved in the design, production, and sale of agricultural and construction equipment, indicating a strategic interest in the broader agricultural ecosystem.
What's next for EarthOptics?
The substantial enterprise-level funding and recent major strategic investment signal a strong market validation for EarthOptics' innovative soil data solutions. This capital infusion is expected to accelerate the company's expansion, further develop its proprietary technologies, and broaden its market reach. As EarthOptics continues to scale its operations, its focus on improving soil health, agricultural efficiency, and climate impact positions it as a key player in the ag-tech sector, poised for continued growth and influence in sustainable land management.
See full EarthOptics company page
