What is Drop?
Founded in 2012, Drop operates as a product-centric platform that empowers enthusiasts to participate directly in the development and curation of consumer goods. By fostering a collaborative ecosystem, the company transforms passive shopping into an active, community-led experience. Drop's market position is defined by its ability to aggregate demand and insights, allowing it to launch innovative products that resonate with specific interest groups. The platform's diverse portfolio, spanning tech, apparel, and culinary tools, serves as a testament to its scalable business model, which prioritizes community engagement as a primary driver of product innovation and retail success.
How much funding has Drop raised?
Drop has raised a total of $50M across 4 funding rounds:
Angel/Seed
$1.5M
Series A
$6.5M
Series B
$40M
Debt
$2M
Angel/Seed (2013): $1.5M with participation from Kleiner Perkins, First Round Capital, and Cowboy Ventures
Series A (2014): $6.5M led by Cowboy Ventures, First Round Capital, Kleiner Perkins Caufield & Byers, and Mayfield Fund
Series B (2015): $40M supported by August Capital, Cowboy Ventures, Mayfield, and First Round Capital
Debt (2020): $2M featuring PPP
Key Investors in Drop
First Round Capital
A prominent venture capital firm specializing in early-stage investments and providing foundational support to high-growth technology startups.
Cowboy Ventures
A seed-stage focused venture firm that partners with founders to build enduring companies through strategic guidance and operational expertise.
Kleiner Perkins
A legendary venture capital firm with a long history of backing transformative technology companies and fostering innovation across multiple industry sectors.
What's next for Drop?
Looking ahead, the recent capital injection positions Drop to further refine its supply chain and expand its product development capabilities. As the company matures, the focus will likely shift toward enhancing its data analytics infrastructure to better predict consumer trends and optimize inventory management. By maintaining its core philosophy of community-led design, Drop is well-positioned to capture additional market share in the competitive e-commerce landscape. The strategic deployment of these funds will be critical in sustaining growth, diversifying its product offerings, and deepening the loyalty of its expansive member base, ensuring that the company remains at the forefront of the enthusiast-driven retail revolution.
See full Drop company page
