What is Drop?
Drop operates as a unique product company, harnessing data and insights directly from enthusiasts to conceptualize and curate innovative products that cater to passion-driven markets. The platform features a daily rotation of new and diverse products, enabling millions of members globally to discover and engage with their interests, learn, share, shop, and actively participate in product development. Key product categories include audio, tech, apparel, outdoors, and cooking. Founded in 2012, Drop has cultivated a community of over 6.9 million members, positioning itself as a central hub for product discovery and enthusiast engagement.
How much funding has Drop raised?
Drop has raised a total of $50M across 4 funding rounds:
Angel/Seed
$1.5M
Series A
$6.5M
Series B
$40M
Debt
$2M
Angel/Seed (2013): $1.5M with participation from First Round Capital, Kleiner Perkins, and Cowboy Ventures
Series A (2014): $6.5M led by First Round Capital, Kleiner Perkins Caufield & Byers, Mayfield Fund, and Cowboy Ventures
Series B (2015): $40M supported by Cowboy Ventures, First Round Capital, Mayfield, and August Capital
Debt (2020): $2M featuring PPP
Key Investors in Drop
First Round Capital
First Round Capital is a prominent venture capital firm known for its early-stage investments, often focusing on technology and software companies.
Kleiner Perkins Caufield & Byers
Kleiner Perkins is a venture capital firm with a long history of investing in technology startups, particularly in areas like software, internet, and mobile.
Cowboy Ventures
Cowboy Ventures is a venture capital firm that typically invests in early-stage companies, often with a focus on consumer products and technology.
What's next for Drop?
With a substantial enterprise-level funding history culminating in $50M, Drop appears to be in a scaling phase, likely Series B or beyond. The recent major strategic investment signals strong investor confidence and a focus on accelerating market penetration and product line expansion. Future strategic initiatives will likely involve enhancing the platform's data analytics capabilities, expanding into new product verticals, and potentially exploring international market opportunities. Continued investment in community engagement and product innovation will be crucial for sustaining its growth trajectory and competitive edge in the dynamic consumer product landscape.
See full Drop company page