What is DOmedia?
DOmedia operates as a comprehensive software-as-a-service platform tailored for the out-of-home advertising ecosystem. The company provides an integrated marketplace that connects large-scale agencies and brands with media owners, effectively removing the friction traditionally associated with OOH media procurement. Through its BillboardsIn initiative, the platform also democratizes access for local advertisers, allowing for the seamless discovery and purchase of ad inventory. With a user base exceeding 1,200 entities, DOmedia is positioned as a central hub for OOH advertising technology, driving operational efficiency and transparency across the industry landscape.
How much funding has DOmedia raised?
DOmedia has raised a total of $6.4M across 4 funding rounds:
Series A
$3M
Debt
$2.8M
Debt
$150K
Debt
$450K
Series A (2016): $3M with participation from Advantage Capital
Debt (2017): $2.8M, investors not publicly disclosed
Debt (2020): $150K supported by PPP
Debt (2021): $450K featuring PPP
Key Investors in DOmedia
Advantage Capital
Advantage Capital Partners is a venture capital firm that focuses on investments in cleantech, communication, energy, information technology, and life sciences industries.
PPP
Public-Private Partnership
Undisclosed Investors
What's next for DOmedia?
With the support of its latest capital injection, DOmedia is poised to accelerate its product development roadmap and deepen its market penetration. The company's strategic focus remains on refining its automated buying and selling tools to meet the evolving demands of programmatic OOH advertising. As the industry shifts toward more data-driven decision-making, DOmedia is well-positioned to leverage its existing infrastructure to capture additional market share. Future growth will likely center on expanding its network of media sellers and enhancing the analytical capabilities of its platform to provide greater ROI visibility for its enterprise clients.
See full DOmedia company page
