What is DAS Technology?
DAS Technology, formerly known as Digital Air Strike, is a prominent player in the social media, intelligent lead response, and consumer engagement technology sector. The company empowers businesses to enhance consumer response rates and boost conversions across digital and social media platforms, delivering measurable return on investment. As a pioneer in digital response, social media marketing, and online reputation management, DAS Technology deploys specialized mobile applications, software solutions, intelligent messaging systems, and managed service platforms. These tools are designed to monitor, engage, improve, and manage consumer interactions for a diverse clientele, including seven major automotive manufacturers across the United States, Canada, and other international markets.
How much funding has DAS Technology raised?
DAS Technology has raised a total of $13.6M across 2 funding rounds:
Series A
$8M
Other Financing Round
$5.6M
Series A (2008): $8M with participation from Upfront Ventures
Other Financing Round (2009): $5.6M led by Upfront Ventures, Emergence Capital Partners, and A. H. Belo Corporation
Key Investors in DAS Technology
Upfront Ventures
Upfront Ventures is a venture capital firm located in Los Angeles that focuses on investing in technology businesses. Their investment areas include digital media, SaaS, consumer internet, and retail innovation. The firm aims to support startups and emerging companies within these sectors.
Emergence Capital Partners
Emergence is the leading venture capital firm focused on early-stage enterprise companies. Its mission is to be the most valuable partner to the most important companies that are changing the way the world works.
A. H. Belo Corporation
A. H. Belo Corporation, founded in 1842, is a company that provides local news and information publishing, headquartered in Dallas, Texas. Their investment in DAS Technology suggests an interest in digital media and consumer engagement technologies.
What's next for DAS Technology?
The recent major strategic investment in DAS Technology signals a pivotal moment for the company, likely enabling accelerated development of its intelligent lead response and consumer engagement platforms. This capital infusion is expected to fuel expansion into new markets and enhance its technological capabilities, particularly in AI-driven consumer interaction. The company's established position and ongoing innovation suggest a strategic focus on solidifying its leadership in the digital response and social media marketing arena, potentially preparing for further scaling or strategic partnerships.
See full DAS Technology company page
