What is DailyObjects?
DailyObjects operates as a specialized e-commerce platform providing a comprehensive suite of smartphone and tablet accessories. The company targets the upwardly mobile middle and upper-higher class segments, positioning itself as a lifestyle brand rather than a mere utility provider. By focusing on design-centric hardware and mobile peripherals, DailyObjects has carved out a distinct niche in the digital retail landscape, effectively bridging the gap between functional tech accessories and personal fashion statements. Its market position is reinforced by a commitment to aesthetic quality and functional durability, which resonates with its core consumer base.
How much funding has DailyObjects raised?
DailyObjects has raised a total of $13.3M across 3 funding rounds:
Private Equity
$1.3M
Other Financing Round
$2M
Other Financing Round
$10M
Private Equity (2016): $1.3M with participation from Unilazer Ventures
Other Financing Round (2022): $2M led by Roots Ventures
Other Financing Round (2024): $10M, investors not publicly disclosed
Key Investors in DailyObjects
Roots Ventures
Roots Ventures is an early-stage, sector-agnostic venture capital firm that focuses on providing support to entrepreneurs in building stable and sustainable businesses.
Unilazer Ventures
Unilazer Ventures is a private equity firm that invests in high-growth opportunities, often leveraging deep industry expertise to drive long-term value creation.
Undisclosed Investor
Undisclosed investor participating in the funding round.
What's next for DailyObjects?
With the recent influx of capital, DailyObjects is expected to prioritize the expansion of its supply chain infrastructure and the diversification of its product portfolio. The strategic focus will likely shift toward enhancing customer acquisition channels and deepening market penetration in key urban centers. As the company transitions into this next phase of enterprise-level maturity, management will likely emphasize operational efficiency and brand equity consolidation. The integration of advanced logistics and potential R&D initiatives for new accessory categories will be critical in maintaining its competitive edge against both domestic and international incumbents in the mobile lifestyle market.
See full DailyObjects company page
