What is Crossmedia?
Founded in 1997 with a subsequent expansion into the U.S. market in 2000, Crossmedia has established itself as a pioneer in the media agency sector. The company distinguishes itself through a rigorous commitment to transparency, evidenced by its self-imposed and third-party audited Transparency Report, a practice initiated in 2007. As a minority-owned entity in the United States, Crossmedia has successfully integrated high-level data analytics with creative media planning, earning industry recognition such as a top spot on Ad Age's 2020 Best Places to Work list. Its unique operational model ensures that clients receive objective, performance-oriented media strategies that prioritize accountability and measurable outcomes over traditional, opaque agency practices.
How much funding has Crossmedia raised?
Crossmedia has raised a total of $2M across 1 funding round:
Debt
$2M
Debt (2020): $2M with participation from PPP
Key Investors in Crossmedia
PPP
Public-Private Partnership
What's next for Crossmedia?
With this major enterprise-level funding, Crossmedia is poised to accelerate its strategic growth initiatives and enhance its technological infrastructure. The capital will likely be deployed to scale its proprietary data-led platforms, allowing the agency to deepen its analytical capabilities and provide even greater transparency to its global partners. As the advertising industry shifts toward more privacy-centric and data-transparent models, Crossmedia's established reputation for integrity provides a significant competitive advantage. Future efforts will likely focus on expanding its footprint in key international markets and investing in talent acquisition to support its ongoing digital transformation projects, ensuring the agency remains at the forefront of the evolving media landscape.
See full Crossmedia company page
