What is Crisp?
Founded in 2018, Crisp operates as an online-only supermarket platform headquartered in the Netherlands. The company specializes in the distribution of premium fresh produce, including fish, fruits, and vegetables, sourced directly from local suppliers. By eliminating the traditional retail middleman, Crisp ensures a higher standard of product quality and transparency for its customer base. The firm's business model is built upon a sophisticated digital interface that streamlines the procurement and delivery process, positioning it as a leader in the modern food-tech landscape. As the demand for convenient, high-quality grocery solutions continues to rise, Crisp remains at the forefront of the digital transformation of the food retail industry.
How much funding has Crisp raised?
Crisp has raised a total of $161.2M across 4 funding rounds:
Series A
$12M
Series B
$36.1M
Other Financing Round
$75M
Other Financing Round
$38.1M
Series A (2020): $12M with participation from Swell Capital, FirstMark Capital, and Spring Capital
Series B (2021): $36.1M led by Keen Venture Partners LLP and Target Global
Other Financing Round (2022): $75M supported by Keen Venture Partners and Target Global
Other Financing Round (2023): $38.1M featuring Sanne Manders, John Caspers, and Adriaan Mol
Key Investors in Crisp
Target Global
A leading pan-European technology investment firm with over 3 billion in assets under management, specializing in supporting companies across all stages of their lifecycle from pre-seed to pre-IPO.
Keen Venture Partners
A venture capital firm focused on supporting exceptional teams in Europe, particularly within the technology and software sectors, by backing bold founders shaping the future of industry.
FirstMark Capital
An early-stage venture capital firm that partners with founders to build transformative companies, providing both capital and strategic guidance to high-growth startups.
What's next for Crisp?
Looking ahead, the strategic deployment of the $38.1M will likely focus on geographic expansion and the optimization of the company's proprietary supply chain technology. Given the current enterprise-level funding context, Crisp is well-positioned to enhance its market penetration and potentially diversify its product offerings. The firm's ability to maintain strong relationships with both local producers and institutional investors suggests a sustainable path toward long-term profitability. Future initiatives will likely involve scaling the delivery network and investing in data-driven inventory management to further reduce waste and improve operational efficiency, ensuring that Crisp remains a dominant force in the European online grocery market.
See full Crisp company page
