What is Consensus?
Founded in 2013, Consensus has carved out a distinct niche as the leader in the Demo Automation and Buyer Enablement category. By providing presales and sales leaders with intelligent, automated tools, the company addresses critical inefficiencies in the B2B software procurement process. Its platform is engineered to streamline the buyer journey, ensuring that technical demonstrations are both relevant and impactful. As organizations increasingly prioritize digital transformation in their sales operations, Consensus remains at the forefront of this shift, offering a robust solution that bridges the gap between complex product capabilities and buyer requirements.
How much funding has Consensus raised?
Consensus has raised a total of $139.5M across 8 funding rounds:
Other Financing Round
$100K
Private Equity
$5.3M
Multiple Rounds
$8.6M
Debt
$500K
Series B
$15M
Private Equity
$110M
Other Financing Round (2014): $100K with participation from Select Venture Partners
Private Equity (2015): $5.3M led by Peak Ventures
Angel/Seed (2016): $2.8M supported by Peak Ventures
Series A (2016): $4.2M featuring Peak Ventures
Other Financing Round (2016): $1.6M backed by Peak Ventures and Select Venture Partners
Debt (2017): $500K, investors not publicly disclosed
Series B (2022): $15M led by Riverside Acceleration Capital and The Frazier Group
Private Equity (2023): $110M supported by Sumeru
Key Investors in Consensus
Sumeru
Sumeru Equity Partners is a technology-focused growth capital firm that partners with software and technology-enabled services companies to build market leaders.
Riverside Acceleration Capital
Riverside Acceleration Capital provides flexible growth capital and strategic operational support specifically tailored for B2B software companies with scalable go-to-market strategies.
Peak Ventures
Peak Ventures is a venture capital firm based in Utah that focuses on early-stage investments and provides essential capital to support the growth of emerging technology companies.
What's next for Consensus?
With the support of its latest financing, Consensus is well-positioned to accelerate its product roadmap and expand its market reach. The company's strategic focus will likely center on deepening its integration capabilities and enhancing the predictive analytics features within its platform. By leveraging its recent capital, Consensus aims to further solidify its dominance in the buyer enablement space, potentially exploring new vertical markets and scaling its go-to-market infrastructure to meet the rising demand for automated, high-intent sales interactions. The firm's ability to maintain strong unit economics while scaling will be a key indicator of its long-term success in the competitive B2B software landscape.
See full Consensus company page