What is ADDI?
ADDI operates a comprehensive buy now pay later platform, extending its services to include credit and banking solutions. Established in 2018 and headquartered in Bogota D.C., Colombia, ADDI has rapidly emerged as a key fintech innovator. The company's business model is designed to provide accessible and flexible financial tools for consumers and businesses alike, facilitating seamless transactions and offering tailored credit options. Its strategic focus on expanding financial inclusion and enhancing payment ecosystems positions it as a significant entity within the Latin American fintech landscape.
How much funding has ADDI raised?
ADDI has raised a total of $650M across 9 funding rounds:
Series A
$15M
Multiple Rounds
$360M
Multiple Rounds
$186M
Debt
$89M
Series A (2020): $15M with participation from Andreessen Horowitz, Foundation Capital, Tom Stafford, Monashees, S7 Ventures, and Quona Capital
Debt (2021): $30M led by Architect Capital
Series B (2021): $125M supported by Union Square Ventures, 8VC, Endeavor Global, Andreessen Horowitz, Monashees, GGV Capital, Citius Capital, Greycroft, Foundation Capital, Marathon Fund, and Quona Capital
Debt (2021): $125M featuring Goldman Sachs Group
Other Financing Round (2021): $80M backed by Softbank Latin America Fund and GIC
Debt (2024): $50M with participation from Goldman Sachs Group
Private Equity (2024): $36M led by Union Square Ventures, GIC, and Andreessen Horowitz
Debt (2024): $100M supported by Victory Park Capital
Debt (2026): $89M featuring Citi
Key Investors in ADDI
Goldman Sachs Group
Goldman Sachs is a leading global investment banking firm known for its extensive financial services, including capital markets advisory and financing solutions. Their involvement suggests a strong belief in ADDI's scalable business model and potential for significant financial returns.
Union Square Ventures
Union Square Ventures is a venture capital firm that invests in transformative markets, focusing on companies poised for significant growth. Their participation indicates a strategic interest in ADDI's innovative approach to financial technology and its potential to disrupt the market.
Andreessen Horowitz
Andreessen Horowitz is a prominent venture capital firm that invests in both early-stage and growth-stage companies. Their backing of ADDI highlights the company's strong technological foundation and its potential for substantial market impact.
What's next for ADDI?
With this substantial enterprise-level backing and a recent strategic investment, ADDI is poised for accelerated expansion and product development. The company is likely to leverage this capital to enhance its technological infrastructure, broaden its service offerings, and deepen its market penetration across existing and new geographies. Further investment in customer acquisition and strategic partnerships can be anticipated as ADDI aims to solidify its leadership in the competitive buy now pay later and digital credit market. The ongoing influx of significant financing suggests a strategic move towards scaling operations and potentially exploring new avenues for financial innovation.
See full ADDI company page