What is ClearTrust?
ClearTrust operates at the intersection of cybersecurity and digital marketing, providing advanced solutions designed to combat ad fraud and ensure high-quality traffic for a diverse clientele, including brands, agencies, and publishers. By offering real-time monitoring and actionable insights, the company empowers ad operations and performance marketing teams to optimize their digital campaigns effectively. With a capacity to scan over 1 billion sessions daily, ClearTrust has established itself as a vital guardian of the digital advertising ecosystem, protecting over 100 brands from malicious activity and inefficient spend. Their core value proposition lies in the ability to deliver transparency, thereby fostering a safer and more profitable environment for all stakeholders involved in the programmatic supply chain.
How much funding has ClearTrust raised?
ClearTrust has raised a total of $2.1M across 2 funding rounds:
Series A
$1.9M
Angel/Seed
$200K
Series A (2024): $1.9M with participation from Piper Serica Advisors Pvt, Alacrity India, and Ideaspring Capital
Angel/Seed (2024): $200K led by Limelight UK, Think Next Level, and Alacrity India
Key Investors in ClearTrust
Piper Serica Advisors Pvt
An investment banking firm specializing in cross-border business, mergers and acquisitions, and capital raising strategies for mid-sized companies across various sectors.
Alacrity India
A partner of the Alacrity Global initiative that focuses on fostering technological innovation and providing strategic support to early-stage startups.
Ideaspring Capital
A venture firm dedicated to supporting early-stage science and technology startups, with a specific focus on building global enterprise products and deep tech solutions.
What's next for ClearTrust?
With the recent infusion of capital, ClearTrust is poised to enter a new phase of enterprise-level scaling. The strategic roadmap likely involves enhancing the predictive capabilities of the TQI Score and expanding market penetration into new geographic regions. As the digital advertising landscape faces increasing scrutiny regarding data privacy and traffic authenticity, ClearTrust is strategically positioned to capitalize on the industry-wide shift toward verified, high-integrity advertising. The company will likely focus on deepening its integration with major ad-tech platforms and publishers, ensuring that its fraud detection tools remain at the forefront of technological innovation. By maintaining its commitment to operational excellence and data-driven insights, ClearTrust is set to solidify its market leadership and drive sustainable growth in the competitive ad-tech sector.
See full ClearTrust company page
