What is Clari?
Founded in 2013 and headquartered in Sunnyvale, California, Clari operates as a sophisticated revenue operations platform. The company provides B2B organizations with the tools necessary to increase win rates, shorten sales cycles, and significantly improve forecast accuracy. By centralizing revenue data, Clari enables sales teams to gain unprecedented visibility into their pipelines, effectively transforming how enterprises manage their growth and predictability.
In an era where revenue predictability is paramount, Clari serves as a critical infrastructure layer for global sales organizations. Its market position is defined by its ability to integrate disparate data sources into a single, actionable source of truth, thereby reducing the friction typically associated with complex enterprise sales cycles.
How much funding has Clari raised?
Clari has raised a total of $496M across 6 funding rounds:
Series A
$6M
Series B
$20M
Series C
$35M
Series D
$60M
Series E
$150M
Series F
$225M
Series A (2014): $6M with participation from Steamboat Ventures
Series B (2014): $20M led by Northgate Capital, Bain Capital Ventures, and Steamboat Ventures
Series C (2018): $35M supported by Thomvest Ventures, Northgate Capital, Steamboat Ventures, Tenaya Capital, Bain Capital Ventures, and Blue Cloud Ventures
Series D (2019): $60M featuring Tenaya Capital and Bain Capital Ventures
Series E (2021): $150M backed by Madrona Venture Group, Steamboat Ventures, Bain Capital Ventures, B Capital Group, Tenaya Capital, Silver Lake, Thomvest Asset Management, and Sapphire Ventures
Series F (2022): $225M with participation from Light Street Capital, Blackstone, Maverick Capital, Sequoia Capital, Silver Lake, and Bain Capital Ventures
Key Investors in Clari
Bain Capital Ventures
A leading global private investment firm that provides flexible capital solutions and deep operational expertise to help companies scale effectively.
Steamboat Ventures
A venture firm focused on nurturing early to growth-stage technology and media companies into market leaders.
Tenaya Capital
An investment firm specializing in providing early-growth stage capital to exceptional entrepreneurs building enduring technology businesses.
What's next for Clari?
With the recent influx of $225M, Clari is poised to accelerate its product roadmap and deepen its penetration into the global enterprise market. The strategic focus will likely shift toward enhancing AI-driven predictive analytics and expanding its ecosystem integrations to support more complex, multi-channel revenue streams.
As the company moves beyond its scaling phase, the emphasis will remain on maintaining its competitive edge through innovation in revenue intelligence. The continued support from top-tier investors suggests a clear path toward sustained growth, with the potential for further market consolidation or strategic expansion into adjacent software categories that complement its core revenue operations offering.
