What is CitrusAd?
CitrusAd operates as a premier white-label, self-serve ecommerce advertising platform. It empowers retailers to effectively monetize their digital shelf space, while simultaneously enabling suppliers to boost sales through targeted and cost-efficient digital campaigns executed at the precise moment of purchase. The platform is recognized for powering one of the fastest-growing ecommerce ad networks in the USA and has become the retail industry's go-to solution for sponsored product and banner ad management, functioning as a comprehensive retail media sales organization. Retailers across diverse verticals leverage CitrusAd's sophisticated platform and real-time relevancy engine to cultivate more personalized shopper experiences and enhance return on investment for their suppliers.
How much funding has CitrusAd raised?
CitrusAd has raised a total of $6.5M across 1 funding round:
Other Financing Round
$6.5M
Other Financing Round (2020): $6.5M with participation from Moelis Australia Limited
Key Investors in CitrusAd
Moelis Australia Limited
Moelis Australia Limited is an investment firm that has participated in this funding round, likely providing strategic financial backing and advisory services to support CitrusAd's growth initiatives.
What's next for CitrusAd?
The substantial enterprise-level funding, contextualized by a major strategic investment, signals CitrusAd's readiness to scale operations and potentially explore new market opportunities or technological advancements. This capital infusion is likely to fuel further development of its advertising technology, expand its global reach, and strengthen its competitive advantage in the rapidly evolving retail media landscape. The company's focus on empowering both retailers and suppliers positions it for sustained growth and innovation.
See full CitrusAd company page