What is ChowNow?
ChowNow operates at the intersection of hospitality and digital transformation, providing a comprehensive suite of tools designed to help restaurants maintain their operational independence. By enabling establishments to manage their own online ordering systems, the company effectively mitigates the reliance on third-party delivery platforms that often erode profit margins and customer data ownership. The platform is engineered to integrate seamlessly into the daily workflows of restaurant staff, allowing them to focus on culinary excellence while the software handles the complexities of digital engagement and customer retention. As a key player in the restaurant technology sector, ChowNow is positioned as an essential partner for businesses seeking to modernize their service delivery without sacrificing their brand identity or direct customer connection.
How much funding has ChowNow raised?
ChowNow has raised a total of $66.1M across 8 funding rounds:
Private Equity
$2.5M
Private Equity
$1.2M
Private Equity
$708K
Private Equity
$10M
Private Equity
$5.3M
Series A
$5.4M
Series B
$20M
Series C
$21M
Private Equity (2012): $2.5M, investors not publicly disclosed
Private Equity (2013): $1.2M led by Upfront Ventures
Private Equity (2013): $708K supported by Upfront Ventures
Private Equity (2015): $10M featuring Upfront Ventures, Raymond James, and Karlin Ventures
Private Equity (2015): $5.3M, investors not publicly disclosed
Series A (2016): $5.4M, investors not publicly disclosed
Series B (2017): $20M led by Catalyst Investors
Series C (2019): $21M supported by Catalyst Investors and 3L Capital
Key Investors in ChowNow
Catalyst Investors
A growth equity firm based in New York that specializes in scaling B2B companies through strategic, tactical, and financial support.
Upfront Ventures
A Los Angeles-based venture capital firm focused on technology businesses, including SaaS, consumer internet, and retail innovation.
3L Capital
A growth equity partner that supports visionary entrepreneurs and market leaders in technology and healthcare sectors.
What's next for ChowNow?
Looking ahead, the strategic deployment of the $21M will likely focus on expanding the company's product ecosystem and deepening its penetration within the competitive restaurant tech landscape. With a solid foundation established through previous financing rounds, ChowNow is well-positioned to invest in advanced analytics, enhanced marketing tools, and broader integration capabilities that empower restaurant owners to compete more effectively in a digital-first economy. The company's roadmap suggests a continued emphasis on scalability and the development of high-value features that address the shifting needs of both independent eateries and larger restaurant groups. By maintaining its focus on the core mission of empowering restaurant owners, ChowNow is poised to sustain its growth trajectory and further solidify its role as a foundational technology provider in the hospitality industry.
See full ChowNow company page
