What is Cheetah?
Cheetah operates as a specialized B2B marketplace designed to simplify the procurement process for restaurants. By providing a digital interface for ordering daily supplies, the platform addresses the inefficiencies inherent in traditional food distribution models. Since its inception in 2015, the company has evolved into a vital service provider, enabling restaurant operators to manage their inventory and supply chain requirements with greater transparency and cost-efficiency. Its market position is defined by its ability to bridge the gap between suppliers and end-users, effectively digitizing a traditionally fragmented and manual industry.
How much funding has Cheetah raised?
Cheetah has raised a total of $141.9M across 5 funding rounds:
Series A
$29.9M
Debt
$2M
Series B
$36M
Series C
$60M
Other Financing Round
$14M
Series A (2018): $29.9M with participation from Hanaco Venture Capital, AltaIR Capital, Floodgate, and ICONIQ Capital
Debt (2020): $2M led by PPP
Series B (2020): $36M supported by ICONIQ Capital, Floodgate Fund, Eclipse Ventures, and Hanaco
Series C (2022): $60M featuring Manna Tree Partners
Other Financing Round (2024): $14M, investors not publicly disclosed
Key Investors in Cheetah
ICONIQ Capital
ICONIQ Capital is a global investment firm that manages significant assets for some of the world's most influential families and organizations, often focusing on high-growth technology sectors.
Floodgate Fund
Floodgate Fund is a venture capital firm that specializes in early stage investments in technology companies, aiming to support extraordinary founders at the pre-seed and seed stages.
Eclipse Ventures
Eclipse Development Group excels in developing partnerships with municipalities and tenants to achieve aesthetically attractive quality projects that go beyond expectations.
What's next for Cheetah?
With the recent injection of capital, Cheetah is well-positioned to accelerate its expansion and deepen its technological capabilities. The strategic focus will likely shift toward enhancing supply chain automation and expanding its footprint in key urban markets. As the company matures, the emphasis will remain on optimizing operational margins and scaling its logistics network to meet the increasing demand for reliable, tech-enabled procurement solutions. Investors are clearly betting on Cheetah's capacity to redefine the economics of the restaurant supply chain, setting the stage for potential long-term market dominance in the food tech ecosystem.
See full Cheetah company page
