How Much Did Certain Raise?
Funding & Key Investors

Certain, a company focused on event management software, has secured $40M in total capital. The most recent financing round, a major strategic investment, brought in $1.4M to further its mission of powering engaging global events through real-time insights and buyer intent analysis. Since its inception in 1994, Certain has been instrumental in facilitating tens of thousands of successful events worldwide, enabling businesses to measure outcomes, increase pipeline, and boost revenue.

What is Certain?

Certain
SoftwareContent & Collaboration Software

Certain provides a robust software platform designed to enhance the planning and execution of engaging events. Leveraging real-time insights, the company empowers organizations to understand buyer intent at every stage of the event lifecycle, thereby guiding potential customers seamlessly through the buyer journey. This data-driven approach aims to optimize business outcomes, directly contributing to pipeline growth and increased revenue for its clients.

How much funding has Certain raised?

Certain has raised a total of $40M across 4 funding rounds:

2011

Debt

$9.8M

Private Equity

$11.1M

2013

Private Equity

$17.8M

2021

Debt

$1.4M

Debt (2011): $9.8M, investors not publicly disclosed

Private Equity (2011): $11.1M, investors not publicly disclosed

Private Equity (2013): $17.8M, investors not publicly disclosed

Debt (2021): $1.4M featuring PPP

What's next for Certain?

With a significant total funding base and a recent strategic investment, Certain is poised for continued expansion in the event technology market. The company's focus on real-time analytics and buyer journey optimization positions it to capitalize on the growing demand for data-informed event strategies. Future growth is likely to involve further platform development, enhancing AI capabilities for predictive insights, and expanding its market reach to support an even broader range of enterprise-level events.

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Frequently Asked Questions Regarding Certain Financial Insights

What are the most recent funding rounds that Certain has completed, and what were the funding rounds?
Certain has recently completed 3 funding rounds: Debt on Feb 8, 2021, Private Equity on Dec 26, 2013, Private Equity on Dec 27, 2011.
What is the total amount of funding Certain has raised to date?
Certain has raised a total of $40M in funding to date.
How many funding rounds has Certain completed?
Certain has completed 3 funding rounds.
How much funding did Certain raise in its most recent funding round?
Certain raised $1.4M in its most recent funding round.
Who are the lead investors in Certain's latest funding round?
The lead investor in Certain's latest funding round was PPP. To access investor data and explore similar companies, sign up for ZoomInfo.
Which was the largest funding round in Certain's history?
The largest funding round in Certain's history was $17.8M.
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