What is Casper?
Founded in 2013 and headquartered in New York City, Casper revolutionized the mattress industry by adopting a direct-to-consumer model. This approach eliminated traditional retail markups, offering consumers a high-quality sleep surface developed in-house by experienced product engineers. Casper's innovative business model, characterized by a sleekly designed product delivered directly to customers' doors in a convenient box, disrupted the established market and set a new standard for the sleep industry.
How much funding has Casper raised?
Casper has raised a total of $508.1M across 7 funding rounds:
Angel/Seed
$1.6M
Series A
$13.1M
Series B
$55M
Series C
$170M
Series D
$100M
Stock Offering
$88.4M
Debt
$80M
Angel/Seed (2014): $1.6M with participation from Norwest Venture Partners, Crosslink Partners, Correlation Ventures, Vaizra Investments, and Lerer Ventures
Series A (2014): $13.1M led by Steven Alan, Crosslink Capital, Norwest Venture Partners, A-Grade Investments, Vaizra Investments, Silas Capital, Correlation Ventures, Lerer Hippeau Ventures, Consigliere Brand Capital, SV Angel, New Enterprise Associates, Cendana Capital, Queensbridge Ventures, and Slow Ventures
Series B (2015): $55M supported by Norwest Venture Partners, Lerer Hippeau Ventures, Institutional Venture Partners, Pritzker Group Venture Capital, Vaizra Investments, Queensbridge Ventures, Slow Ventures, Leonardo DiCaprio, Scooter Braun, New Enterprise Associates, SV Angel, Adam Levine, and Tobey Maguire
Series C (2017): $170M featuring Curtis 50 Cent Jackson, Target, Andre Iguodala, Shaun White, NEA, Kyrie Irving, Norwest, Tresalia, IVP, Kevin Spacey, Lere Hippeau Ventures, Irving Capital, and Carmelo Anthony
Series D (2019): $100M backed by NEA, Norwest Venture Partners, IVP, and Target
Stock Issuance/Offering (2020): $88.4M with participation from Undisclosed
Debt (2022): $80M led by Second Avenue Capital Partners and Tiger Finance
Key Investors in Casper
NEA
New Enterprise Associates (NEA) is a venture capital firm established in 1977, focused on empowering entrepreneurs to build successful businesses. Headquartered in Menlo Park, California, NEA is a significant player in the venture capital landscape.
Norwest Venture Partners
Norwest Venture Partners, founded in 1961, is a global investment firm specializing in multi-stage venture capital and growth equity. With headquarters in Palo Alto, California, they have a broad reach with offices in India and Israel.
IVP
Institutional Venture Partners (IVP) is a prominent later-stage venture capital firm based in Menlo Park, known for investing in high-growth technology companies. They typically support companies from Series B onwards through scaling and exit phases.
What's next for Casper?
The recent major strategic investment indicates Casper's ongoing commitment to innovation and market penetration. With a robust funding history, the company is well-positioned to further enhance its product offerings, expand its distribution channels, and potentially explore new verticals within the broader sleep and wellness sector. This capital infusion is expected to support strategic initiatives aimed at solidifying Casper's leadership in the direct-to-consumer sleep market and driving long-term sustainable growth.
See full Casper company page
