What is Cashify?
Headquartered in New Delhi, Cashify operates as a specialized e-commerce platform dedicated to the lifecycle management of used electronic gadgets. The company provides a comprehensive suite of services, including the purchase of pre-owned smartphones, accessories, and professional repair solutions. By bridging the gap between consumers looking to liquidate their devices and those seeking affordable, refurbished technology, Cashify has established a high-utility marketplace that addresses both environmental sustainability and consumer affordability. Its market position is reinforced by a sophisticated logistics network and a commitment to transparency in the device valuation process.
How much funding has Cashify raised?
Cashify has raised a total of $105M across 2 funding rounds:
Other Financing Round
$15M
Series E
$90M
Other Financing Round (2021): $15M with participation from Olympus Capital Holdings Asia
Series E (2022): $90M led by Paramark Ventures, NewQuest Capital, Blume Ventures, Prosus, and Bessemer Venture Partners
Key Investors in Cashify
Olympus Capital Holdings Asia
An independent private investment firm with over two decades of experience, specializing in middle-market companies across Asia with a focus on sustainable and socially responsible investing.
NewQuest Capital
A leading private equity platform focused on the Asia-Pacific region, providing alternative liquidity solutions and tailored capital structures for private equity asset owners.
Prosus
A global consumer internet group and one of the world's largest technology investors, focusing on high-growth sectors including online classifieds, fintech, and logistics.
What's next for Cashify?
With the successful closure of this major enterprise-level funding, Cashify is well-positioned to accelerate its expansion efforts and deepen its technological infrastructure. The strategic focus will likely shift toward enhancing its refurbishment capabilities, scaling its physical footprint, and optimizing its digital platform to handle increased transaction volumes. As the demand for sustainable tech consumption grows, Cashify is poised to leverage this capital to solidify its dominance in the Indian market while potentially exploring new categories within the broader consumer electronics sector. The firm remains focused on driving long-term value through operational excellence and strategic partnerships.
See full Cashify company page
