What is Brigade?
Brigade operates as an independent, woman-owned branding and design agency headquartered in Northampton, MA. With over two decades of experience, the firm specializes in brand revitalization and empowering challenger brands to effectively compete against established industry leaders. Their core services encompass brand identity development, packaging design, and comprehensive campaign creation. Brigade primarily targets mass-market food, beverage, and wellness brands, leveraging a proven track record of driving growth for clients such as Jollibee and SVEDKA. The agency's commitment to innovative design and strategic advertising has been recognized, including accolades like Ad Age's Best Places to Work in 2026, highlighting their mission to enhance brand memorability and market share.
How much funding has Brigade raised?
Brigade has raised a total of $655K across 2 funding rounds:
Debt
$350K
Debt
$305K
Debt (2020): $350K with participation from PPP
Debt (2021): $305K led by PPP
Key Investors in Brigade
PPP
Public-Private Partnership
PPP
Public-Private Partnership
What's next for Brigade?
The recent major strategic investment signifies a pivotal moment for Brigade, likely enabling further expansion of its service offerings and market reach. Given the enterprise-level nature of its total funding, Brigade appears to be in a mature growth phase, poised to capitalize on its established reputation and client successes. Future strategic initiatives may involve deepening its expertise in the wellness sector or expanding its client base into new international markets. The company's continued focus on innovative design and strategic advertising is expected to drive sustained growth and reinforce its position as a leader in the branding and design industry.
See full Brigade company page