What is BoardActive?
BoardActive offers a sophisticated customer engagement platform that leverages patented geolocation technology to bridge the gap between app owners, marketers, and their users. By enabling personalized messaging and analytics that track users throughout their physical journeys, BoardActive enhances user engagement and drives sales through precisely targeted mobile notifications. The platform serves a diverse range of industries, including retail, media, travel, and education, providing robust tools for audience segmentation and the creation of dynamic in-app experiences. Key features such as geofencing and real-time data analytics are designed to foster increased customer loyalty and boost overall app usage.
How much funding has BoardActive raised?
BoardActive has raised a total of $346K across 2 funding rounds:
Debt
$150K
Debt
$196K
Debt (2020): $150K with participation from PPP
Debt (2021): $196K led by PPP
Key Investors in BoardActive
PPP
Public-Private Partnership
PPP
Public-Private Partnership
What's next for BoardActive?
With its large-scale late-stage funding context, BoardActive is strategically positioned for significant scaling and market expansion. The recent major strategic investment likely signals confidence from investors in the company's proven technology and its ability to capture a larger share of the customer engagement market. Future initiatives may focus on enhancing platform capabilities, expanding into new industry verticals, and strengthening its competitive edge through further technological innovation and data-driven insights. This capital will be instrumental in accelerating BoardActive's growth trajectory and solidifying its market leadership.
See full BoardActive company page