What is Bira 91?
Imagined in India, Bira 91 has established itself as a refreshingly modern beer brand dedicated to bringing flavorful, high-quality craft options to a global audience. By focusing on a diverse portfolio of award-winning products, the company aims to drive a fundamental shift in consumer preferences toward more vibrant, color-forward, and flavor-rich beer experiences. As one of the fastest-growing brands in its category, Bira 91 leverages its unique market position to challenge traditional incumbents, utilizing its recent capital infusion to scale operations and enhance its omnichannel presence across key international markets.
How much funding has Bira 91 raised?
Bira 91 has raised a total of $232.8M across 11 funding rounds:
Series B
$50M
Series C
$4.3M
Other Financing Round
$5.6M
Other Financing Round
$20M
Debt
$30M
Series D
$70M
Other Financing Round
$10M
Series D
$25M
Series B (2018): $50M featuring Sofina, Neoplux, and Sequoia Capital
Series C (2019): $4.3M backed by Sixth Sense Ventures
Other Financing Round (2020): $5.6M with participation from Sixth Sense Ventures and Anicut Capital
Other Financing Round (2020): $20M led by Sofina Capital, Sequoia Capital companies, and NEOPLUX
Debt (2021): $30M supported by Kirin Holdings
Series D (2022): $70M featuring Kirin Holdings
Other Financing Round (2023): $10M backed by MUFG Bank
Series D (2024): $25M with participation from Kirin Holdings
Key Investors in Bira 91
Seqouia Capital
Sequoia Capital is a premier venture capital firm specializing in early, growth, and late-stage investments with a long-term partnership approach to building global market leaders.
Kirin Holdings
Kirin Holdings is a major Japanese food and beverage conglomerate with extensive operations in beer, pharmaceuticals, and health science, providing significant strategic support to its portfolio companies.
Sixth Sense Ventures
Sixth Sense Ventures is a consumer-centric venture fund focused on investing in challenger brands and omnichannel players that enhance consumer experiences and drive sustainable growth.
What's next for Bira 91?
With the recent influx of $25M, Bira 91 is well-positioned to accelerate its strategic roadmap, which likely includes expanding its production capacity and deepening its footprint in emerging markets. The company's ability to attract high-profile institutional backers suggests a focus on sustainable scaling and operational excellence. Moving forward, the firm is expected to prioritize brand equity, supply chain optimization, and the continued diversification of its product offerings to meet the evolving demands of the modern consumer, thereby solidifying its status as a leader in the global craft beverage landscape.
See full Bira 91 company page
