What is Billups?
Founded in 2003 and headquartered in Lake Oswego, Oregon, Billups operates at the intersection of physical advertising and digital data. The company's core competency lies in translating the traditional out-of-home (OOH) and digital out-of-home (DOOH) advertising landscape into actionable, data-driven insights. This unique approach allows advertisers to leverage the tangible presence of OOH media with the precision and measurability of digital campaigns, effectively bridging the gap between the physical and digital advertising worlds.
How much funding has Billups raised?
Billups has raised a total of $4M across 2 funding rounds:
Debt
$2M
Debt
$2M
Debt (2020): $2M with participation from PPP
Debt (2021): $2M led by PPP
Key Investors in Billups
PPP
Public-Private Partnership
PPP
Public-Private Partnership
What's next for Billups?
The substantial enterprise-level funding and recent strategic investment indicate a strong market validation for Billups' innovative advertising technology. This capital infusion is likely to fuel further development of its data translation capabilities, enhance its market reach within the OOH and DOOH sectors, and potentially support strategic acquisitions or partnerships. Billups appears poised to further solidify its position as a key player in transforming traditional advertising into a more measurable and data-centric industry.
See full Billups company page
