What is AutoFi?
AutoFi operates as a premier commerce platform designed to streamline digital automotive sales and financing. By providing a robust, cloud-based pricing engine known as RealPayments, alongside sophisticated Lending as a Service APIs, the company enables top-tier dealers and digital retailers to facilitate seamless, efficient transactions. The platform effectively bridges the gap between automotive brands and their customers, offering customizable prequalification and financing solutions that drive profitability and operational efficiency across the automotive retail ecosystem.
How much funding has AutoFi raised?
AutoFi has raised a total of $117.3M across 5 funding rounds:
Other Financing Round
$2.5M
Private Equity
$2.8M
Private Equity
$17M
Series A
$10M
Other Financing Round
$85M
Other Financing Round (2015): $2.5M with participation from Max Ventures, 500.com, Laconia Ventures, Eniac Ventures, FJ Labs, Crosslink Capital, Fabrice Grinda, Sandy Cass, Basset Investment Group, and Lerer Hippeau Ventures
Private Equity (2016): $2.8M, investors not publicly disclosed
Private Equity (2016): $17M supported by Lerer Hippeau Ventures and Crosslink Capital
Series A (2017): $10M featuring Crosslink Capital and Lerer Hippeau Ventures
Other Financing Round (2022): $85M backed by Santander Holdings USA, Crosslink Capital, Silicon Valley Bank, and SVB Financial Group
Key Investors in AutoFi
Crosslink Capital
Crosslink Capital is an investment firm that partners with ambitious early-stage founders to build category-defining companies, leveraging a proprietary network to support portfolio growth.
Lerer Hippeau Ventures
Lerer Hippeau is a venture capital firm focused on investing in innovative startups, particularly in the early stages, providing expertise as former operators to foster long-term success.
Santander Holdings USA
Santander Holdings USA is the intermediate holding company for the U.S. businesses of the global banking group Banco Santander, providing significant financial backing and industry expertise.
What's next for AutoFi?
With the support of its latest financing, AutoFi is well-positioned to scale its enterprise-level infrastructure and expand its network of trusted lenders. The company is expected to focus on deepening its integration with major automotive brands, further refining its digital retail tools to meet the evolving demands of the modern consumer. By leveraging its established market presence and strategic partnerships, AutoFi aims to set new standards for transparency and speed in the automotive financing lifecycle, ultimately cementing its role as the backbone of digital vehicle commerce.
See full AutoFi company page
