How Much Did Augment Raise?
Funding & Key Investors

Augment, a pioneer in the augmented reality sector, has successfully navigated multiple capital infusion rounds to solidify its market position. With a cumulative total funding amount of $4.8M, the company has demonstrated significant resilience and scalability. The most recent strategic investment of $3M marks a pivotal transition for the firm, moving from its foundational roots into a phase of major enterprise-level expansion and product maturation.

This influx of capital underscores the growing demand for high-fidelity 3D visualization tools that bridge the gap between digital assets and physical environments. By securing this latest round of financing, Augment is well-positioned to accelerate its technological roadmap and deepen its penetration across diverse industry verticals, including architecture, construction, and consumer packaged goods.

What is Augment?

Augment
SoftwareMultimedia, Games & Graphics SoftwareMobile App Development

Headquartered in Paris with a robust international footprint in New York and Orlando, Augment provides a sophisticated augmented reality platform designed for real-time, real-size 3D product visualization. Since its inception in 2011, the company has evolved into a critical sales and marketing utility, enabling businesses to deploy immersive experiences via standard mobile hardware. By leveraging proprietary software that functions seamlessly on both Android and iOS, Augment empowers enterprises to transform static product catalogs into interactive, spatial assets, thereby enhancing customer engagement and streamlining the decision-making process in complex sales cycles.

How much funding has Augment raised?

Augment has raised a total of $4.8M across 3 funding rounds:

2013

Angel/Seed

$300K

2014

Angel/Seed

$1.5M

2016

Series A

$3M

Angel/Seed (2013): $300K with participation from TechCrunch, Olivier Mathiot, Tristan Vyskoc, and Nicolas Vauvilliez

Angel/Seed (2014): $1.5M led by Georges Saier, Alain Roubach, and Stanislas Cromback

Series A (2016): $3M, investors not publicly disclosed

Key Investors in Augment

TechCrunch

A premier technology media outlet and news platform that profiles and reviews high-impact internet products and emerging startups.

Georges Saier

An early-stage backer and strategic participant in the company's growth, providing essential capital to support the development of the core AR platform.

Alain Roubach

A key investor focused on the long-term scalability of 3D visualization software and its application across global industry verticals.

What's next for Augment?

Looking ahead, the recent capital injection is expected to catalyze Augment's efforts in scaling its enterprise-grade infrastructure. The company is likely to focus on enhancing its cross-platform compatibility and integrating advanced spatial computing features to maintain its competitive edge in the rapidly evolving AR landscape. As the firm transitions into this next growth phase, strategic priorities will likely include expanding its global sales force and refining its B2B service offerings to meet the increasing demand for digital transformation tools in the construction and retail sectors. This trajectory suggests a sustained commitment to innovation, ensuring that Augment remains at the forefront of the immersive technology market.

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Frequently Asked Questions Regarding Augment Financial Insights

What are the most recent funding rounds that Augment has completed, and what were the funding rounds?
Augment has recently completed 3 funding rounds: Series A on Mar 1, 2016, Angel/Seed on Apr 29, 2014, Angel/Seed on Apr 16, 2013.
What is the total amount of funding Augment has raised to date?
Augment has raised a total of $4.8M in funding to date.
How many funding rounds has Augment completed?
Augment has completed 3 funding rounds.
How much funding did Augment raise in its most recent funding round?
Augment raised $3M in its most recent funding round.
Which was the largest funding round in Augment's history?
The largest funding round in Augment's history was $3M.
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