What is Atlatl Software?
Atlatl Software operates at the intersection of visual configuration and enterprise sales enablement. The company provides a sophisticated suite of CPQ (Configure, Price, Quote) solutions designed to enhance accuracy and speed in manufacturing sales processes. By integrating immersive 3D and AR-supported visual experiences, Atlatl enables sales teams to present complex product configurations with unprecedented clarity. Their platform, complemented by the QuoteBooks management system, allows sales leaders to manage pipelines with high precision, effectively bridging the gap between technical product specifications and customer-facing sales interactions. This market position is critical for manufacturers looking to digitize their sales operations and reduce friction in the quoting process.
How much funding has Atlatl Software raised?
Atlatl Software has raised a total of $13.8M across 4 funding rounds:
Private Equity
$10M
Private Equity
$2.5M
Debt
$350K
Debt
$900K
Private Equity (2015): $10M, investors not publicly disclosed
Private Equity (2016): $2.5M, investors not publicly disclosed
Debt (2020): $350K supported by PPP
Debt (2021): $900K featuring PPP
Key Investors in Atlatl Software
PPP
Public-Private Partnership
Undisclosed Private Equity
Institutional investor focused on long-term equity growth and scaling enterprise-level software companies.
Undisclosed Investor
Strategic partner participating in the funding round to support the advancement of manufacturing-focused technology solutions.
What's next for Atlatl Software?
With the recent capital infusion, Atlatl Software is expected to prioritize the scaling of its visual configuration engine and the enhancement of its QuoteBooks platform. The strategic focus will likely center on deepening integration capabilities with existing enterprise resource planning (ERP) and customer relationship management (CRM) systems, which are essential for large-scale manufacturing clients. As the industry shifts toward more interactive, digital-first sales models, Atlatl is poised to capture additional market share by refining its AR-driven user experience. Future growth will likely be driven by expanding its enterprise client base and potentially exploring new vertical markets that require high-fidelity visual quoting tools to maintain a competitive edge in a globalized manufacturing economy.
See full Atlatl Software company page
