What is Atana?
Atana, formerly known as Media Partners, is a company dedicated to transforming workplace dynamics through engaging content and detailed analytics. It specializes in providing training solutions designed to foster respectful and inclusive work environments, addressing critical areas such as workplace communication, diversity and inclusion (D&I), and workplace safety. The company's unique methodology focuses on driving measurable and lasting behavior change, equipping organizations with the tools to navigate sensitive issues with honesty and respect, and to create safe spaces free from harassment, bullying, and discrimination. Their training programs aim to raise awareness and inspire positive shifts in employee conduct.
How much funding has Atana raised?
Atana has raised a total of $13.1M across 4 funding rounds:
Unspecified
$1.1M
Other Financing Round
$5.6M
Debt
$350K
Series A
$6M
Unspecified (2017): $1.1M with participation from Alliance of Angels
Other Financing Round (2019): $5.6M, investors not publicly disclosed
Debt (2020): $350K supported by PPP
Series A (2023): $6M featuring Alliance of Angels
Key Investors in Atana
Alliance of Angels
Alliance of Angels is a prominent angel investor network based in Seattle, focusing on providing seed-stage funding and startup investment to early-stage companies, particularly in technology, hardware, consumer, and life sciences sectors within the Pacific Northwest.
PPP
Public-Private Partnership
What's next for Atana?
With the recent Series A financing, Atana is strategically positioned to accelerate its growth and expand its market reach. This substantial capital injection is expected to fuel product development, enhance its analytics capabilities, and broaden its customer base. The company's focus on creating measurable behavioral change in workplaces addresses a growing demand for effective HR and compliance solutions. Future initiatives will likely involve scaling its sales and marketing efforts, further refining its content library, and potentially exploring new verticals or international markets to solidify its leadership in the respectful workplace training sector.
See full Atana company page
