What is Ask Locala?
Founded in 2011, Ask Locala operates as a sophisticated engine for driving physical foot traffic and measuring the efficacy of digital marketing campaigns. The company provides a comprehensive suite of tools that empower retailers, restaurant chains, and automotive brands to gain granular visibility into shopper behavior and competitive dynamics. By leveraging advanced location-based intelligence, Ask Locala enables enterprises to exert precise control over their advertising reach, ensuring that marketing spend is optimized to convert high-potential consumers into in-store buyers. Its global presence, spanning from North America to the UAE, positions it as a critical infrastructure partner for brands seeking to bridge the gap between online intent and offline conversion.
How much funding has Ask Locala raised?
Ask Locala has raised a total of $20M across 2 funding rounds:
Series A
$8M
Series B
$12M
Series A (2015): $8M with participation from Bpifrance digital fund and Entrepreneurs Venture
Series B (2017): $12M led by Entrepreneurs Venture and Sofiouest
Key Investors in Ask Locala
Entrepreneurs Venture
A prominent venture capital firm focused on supporting high-growth technology companies through various stages of development.
Bpifrance digital fund
The investment arm of the French public investment bank, specializing in financing the digital transformation and international expansion of innovative enterprises.
Sofiouest
A strategic investment entity that provides long-term capital and support to companies demonstrating strong market potential and operational excellence.
What's next for Ask Locala?
With the support of its latest strategic financing, Ask Locala is well-positioned to accelerate its product roadmap and deepen its penetration into emerging markets. The company is expected to focus on enhancing its predictive analytics capabilities, allowing clients to anticipate consumer movement with greater accuracy. Furthermore, as the retail sector continues to undergo a digital transformation, Ask Locala will likely prioritize the integration of its platform with broader omnichannel marketing stacks. This strategic evolution will be essential for maintaining its leadership status, as the firm seeks to provide even greater transparency and ROI measurement for its enterprise-level clientele in an increasingly fragmented media landscape.
See full Ask Locala company page
