What is Apptopia?
Apptopia operates at the forefront of competitive intelligence, leveraging machine learning to analyze billions of complex data points across mobile apps and connected devices. Its platform empowers leading brands, including Visa, Target, and Microsoft, to gain a deeper understanding of consumer behavior and intent, thereby achieving a competitive advantage. Financial analysts utilize Apptopia's data analytics, accessible via the Bloomberg Terminal, to refine revenue estimates, monitor consumer engagement, and assess competitive positioning within the market.
How much funding has Apptopia raised?
Apptopia has raised a total of $38M across 12 funding rounds:
Angel/Seed
$110K
Multiple Rounds
$1.7M
Other Financing Round
$137K
Other Financing Round
$150K
Other Financing Round
$105K
Angel/Seed
$2.7M
Series A
$2.7M
Debt
$350K
Series B
$10M
Series C
$20M
Angel/Seed (2011): $110K with participation from Expansion Venture Capital
Other Financing Round (2012): $200K led by Expansion Venture Capital and Joseph Melohn
Angel/Seed (2012): $1M supported by Expansion Venture Capital
Other Financing Round (2012): $500K featuring Expansion Venture Capital and Mark Cuban
Other Financing Round (2013): $137K backed by Anselm Adams, Zachary Aarons, Mark Kingdon, Kima Ventures, Varun Dalal, Eric Kagan, Pili Cora, Jeremie Berrebi, Expansion Venture Capital, Joseph Melohn, Mark Cuban, and Rothenberg Ventures
Other Financing Round (2013): $150K with participation from Kima Ventures
Other Financing Round (2016): $105K led by Undisclosed
Angel/Seed (2016): $2.7M supported by RTA Ventures, 500.com, and Sound Ventures
Series A (2018): $2.7M featuring Sound Ventures and Blossom Street Ventures
Debt (2020): $350K backed by PPP
Series B (2021): $10M with participation from Blossom Street Ventures Logo
Series C (2021): $20M led by ABS Capital Partners and Blossom Street Ventures
Key Investors in Apptopia
RTA Ventures
RTA Ventures is a venture capital firm based in Warsaw, Poland, established in 2011. The firm specializes in early-stage internet and health tech projects, with a particular focus on SaaS and marketplaces, supporting European entrepreneurs with growth financing.
Expansion Venture Capital
Expansion Venture Capital is an early-stage venture capital firm that invests in passionate entrepreneurs at the Pre-seed, Seed, and select Series A stages, providing financial and operational support to help founders tackle significant market challenges through technology.
Sound Ventures
Sound Ventures is an investment firm that focuses on supporting companies with strategic capital and operational guidance, aiming to foster growth and innovation within their portfolio.
What's next for Apptopia?
With its recent major strategic investment, Apptopia is poised for accelerated growth and further development of its data analytics capabilities. The company's trajectory suggests a focus on expanding its market reach and enhancing its machine learning technologies to provide even more granular insights into consumer behavior across digital platforms. This latest round of financing will likely support strategic initiatives aimed at solidifying its leadership in the competitive intelligence sector and potentially exploring new verticals or data sources.
See full Apptopia company page
