What is Appodeal?
Appodeal operates as a comprehensive mobile app marketing platform, empowering app and game developers to build and scale profitable mobile businesses. The platform's core offerings include advanced ad mediation, strategic user acquisition solutions, and in-house creative services, all designed to optimize mobile ad revenues. By focusing on a human-first approach to technology, Appodeal aims to provide developers with the tools and support necessary to achieve substantial growth and success in the dynamic mobile market.
How much funding has Appodeal raised?
Appodeal has raised a total of $11.1M across 2 funding rounds:
Angel/Seed
$3.1M
Other Financing Round
$8M
Angel/Seed (2015): $3.1M with participation from Lametina Holdings, LTD
Other Financing Round (2018): $8M led by Impulse VC
Key Investors in Appodeal
Impulse VC
Impulse VC is an investment firm focused on providing financial support to technological internet companies, aiming to invest in innovative startups and established businesses within the tech sector to foster technological advancements.
Lametina Holdings, LTD
Lametina Holdings Ltd operates within the Holding Companies industry, headquartered in Limassol, Cyprus, and is involved in managing various business interests.
What's next for Appodeal?
With its recent major strategic investment, Appodeal is well-positioned to accelerate its market penetration and enhance its platform capabilities. The company's focus on maximizing mobile ad revenues for developers, combined with its robust ad mediation and user acquisition tools, suggests a strategic direction towards further innovation in programmatic advertising and developer support. This latest round of financing will likely support the expansion of its service offerings, potentially into new geographic markets or emerging mobile technology sectors, reinforcing its role as a key player in the app marketing ecosystem.
See full Appodeal company page
